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Fossett emerged from the cockpit today March 4 in Salina, KS, where Branson greeted him by showering him in Champagne. In an exclusive interview with Selling Power , Richard Branson shares some of the secrets that make him tick. A middle-class English lad, without benefit of education he dropped out of high school or family connections they were about as far from wealthy as possible , starts his first business at age 18 — a newspaper targeting students — and makes his first million by By he is worth a cool billion. His personal worth? While he owns luxury properties around the world and flies between them on his own airline , he spends most of his time on his private ruggedly beautiful Caribbean island, Necker he owns all 74 acres. He never carries keys. He never carries cash. He was knighted by Queen Elizabeth II in — for business prowess, of course. In short, Richard Branson is very much like royalty. Branson was born July 18, , the first child of mild-mannered Ted and determined Eve. As it turns out, she aimed too low. Hampered by dyslexia, Branson was never much of a scholar. At 15 he dropped out of school and, along with two friends, founded a counter-culture magazine ironically titled The Student. His first real success came at the age of 20 when he got into the mail-order music business and founded the even-more-ironically-titled Virgin Records. In his autobiography, Losing My Virginity Three Rivers Press, , Branson credits a girlfriend with coming up with the name during one lazy afternoon. Legend has it that once, while on vacation in Australia, he liked the drinks at a smoothie stand so much that he bought the company. Virgin ranked number two last year when European consumers were asked to name the companies that had the greatest impact on their lives. America, obviously, and in a big way. I knew I could do a better job of running an airline, but I also knew it was a statistically risky thing to do. The joke was that the fastest way to become a millionaire was to start out as a billionaire and go into the airline industry. Although known as a daredevil, Branson has a practical philosophy of risk. I leased a plane from Boeing for one year. Last fall,in order to raise his profile in America, Branson created a reality series on Fox called The Rebel Billionaire. The show tanked in the ratings but remains a fascinating study in the two sides of Branson. Branson is known as much for his adventuring as his business acumen, and he has racked up a long list of accomplishments. In his boat the Virgin Atlantic Challenger 2 crossed the Atlantic in the fastest time ever. The next year he crossed the Atlantic in the hot-air balloon Virgin Atlantic Flyer with veteran balloonist Per Lindstrand, and five years later he set another record for a distance flight over the Pacific. The common denominator of all these quests is that the Virgin logo was smacked on the side of every vehicle. Branson is all about branding and using his fame to associate the Virgin name with adventure, excitement, sex and youth. He promises that within four years the average citizen can go into space courtesy of Virgin Intergalactic. Critics carp that Branson is turning space travel into merely another extreme sport and claim that Sir Richard is willing to risk his life to prove a point. He once sat in his pool during a hurricane on Necker Island in the Caribbean and let the storm blow around him just because he wanted the experience of riding one out. You may get the impression he created The Rebel Billionaire primarily to give himself 16 new playmates. Beautiful women are everywhere in the Virgin world and Branson is a huge flirt, known for grabbing women and turning them upside down, a maneuver he pulled with — of all people — Ivana Trump. Branson is sometimes presented as a man with an unfailing Midas touch, but there have been definite dips along the way, most conspicuously the failure of Virgin Cola. An enormous Coke sign had been rigged with fireworks, so when Branson mock-fired on it, Coke erupted into faux flames. What I learned subsequently, was that back in Atlanta there was an English lady working for Coke, and she noticed we were sneaking up on them quite nicely in the UK market. They went into the corner shops that were stocking us and offered them the best terms possible with Coke. We were completely squeezed off the shelves. How does he know this? It was quite funny. Even his failures, so long as they are duly noted by the media, are publicity coups. Besides, all is not lost. There are two modes of Branson. The engine-revving, spacesuit-wearing, woman-dipping Bond side is tempered by a sweetness that may be, in the final analysis, a greater key to his success. At the end of each episode of The Rebel Billionaire , a rejected applicant is left on the tarmac as the remaining contestants fly to the next destination of the competition. Branson remains close to his parents and two sisters and has been with the same woman for 28 years. Although they have only been married for 15 of those years, and then only at the suggestion of their 8-year-old daughter. Wife Joan has ridden out the cycles of the business with him. Nothing too much to worry about, just another of those nasty mortgages. He dotes on his children. His beautiful year-old daughter Holly is in medical school and son Sam, 20, has recently finished his gap year between high school and college. Nothing delights Branson as much as when his children and their friends visit Necker Island, where he has been known to act as a human target, running back and forth along the beach while the kids shoot at him with paintball guns. Back in London, he eschews the typical trappings of the high-powered executive. There are numerous tales of him getting locked out of his own office, of having no cash to pay the cabbie, of writing phone numbers on his hand because he never carries a notepad. He claims to be incapable of turning on a computer. Branson fired back with a wager. Perhaps because of his utter lack of pretension, his employees are fanatically loyal. When he does show up, the energy level rises. On a recent flight I took between London and Johannesburg, Richard and his wife, Joan, strolled into the Virgin departure lounge in jeans and were immediately mobbed by upper-class passengers who greeted them like rock stars. The little details are evident even before you get on a Virgin plane. You board the plane through a separate door, and the parade of indulgences immediately begins. This is luxury travel in its highest form, a mile-high pajama party. In the words of one of the contestants on The Rebel Billionaire , this is what happens when a hippie makes a billion dollars. After you land, the Virgin arrivals lounge offers showers, breakfast, a professional shave for the gentlemen or a shampoo and blowout for the ladies, and someone to iron your shirt. Branson believes that Virgin America will flourish precisely because American carriers have cut back so severely on the perks in business travel. Going after these high-end clients is an expensive gamble, as Branson well knows. Lots of people have money, but few seem to enjoy it as much. Get the latest sales leadership insight, strategies, and best practices delivered weekly to your inbox. All Rights reserved. Privacy Policy. By Kim Wright Wiley. Get our eNewsletter Get the latest sales leadership insight, strategies, and best practices delivered weekly to your inbox. Carl de Souza, AFP. Macromedia Breeze lets you meet with prospects instantly or deliver narratedsales presentations your customers can view at their convenience. Enrich yourcommunications with video and other multimedia content that set your company,your products and your services apart. Start driving results today by using Breeze throughout every step of your sales cycle. Click Here to learn how. Virgin Blue listed on the Australian Stock Exchange.

Unite BVI Facilitates 25K GBP Donation From Necker Guests to BFEC

Necker Island buying coke

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Necker Island buying coke