Jessica Simpson Launches Eco-Friendly Fashion Line

Jessica Simpson Launches New Sustainable Fashion Line, 'EcoGlow'

Los Angeles, CA – April 23, 2025

Pop culture icon and fashion mogul Jessica Simpson is making waves once again—this time in the world of sustainable fashion. The multi-talented star announced the launch of her new eco-friendly clothing line, 'EcoGlow by Jessica Simpson,' during an exclusive event in Los Angeles last night.

The collection, which features stylish yet planet-conscious apparel, includes everything from chic athleisure wear to elegant evening dresses—all made from organic cotton, recycled fabrics, and biodegradable materials. Simpson, who has long been a powerhouse in the fashion industry with her billion-dollar brand, says this new venture is a personal passion project.

'I’ve always believed that fashion should make you feel good inside and out,' Simpson told the crowd. 'With EcoGlow, we’re taking it a step further by ensuring that what you wear is also kind to the Earth. Sustainability doesn’t mean sacrificing style—it means evolving with purpose.'

The launch event, attended by A-list celebrities and environmental activists, featured a runway show with models showcasing the versatile collection. Highlights included a zero-waste denim line and vegan leather jackets that received rave reviews from fashion critics.

In addition to the clothing line, Simpson revealed that 5% of all proceeds will go toward environmental charities focused on ocean conservation and reforestation.

Fans can shop the EcoGlow collection starting May 1st on JessicaSimpson.com and select retailers worldwide. With this bold move, Simpson continues to prove that her influence extends far beyond music and television—she’s now a leading voice in ethical fashion innovation.

Stay tuned for more updates on Jessica Simpson’s latest endeavors!

#EcoGlow #JessicaSimpson #SustainableFashion

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