Cannes Lions Winners: Creative Effectiveness

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Bertille Toledano, 2026 Jury President

Grand Prix – | Gold – | Silver – 4 | Bronze – 7

GO TO GOLD | SILVER | BRONZE

GRAND PRIX

THREE WORDS – AXA FRANCE, PUBLICIS CONSEIL

GOLD

PEDIGREE CARAMELO – PEDIGREE, ALMAPBBDO

SILVER

FOOTBALL IS FOR FOOD – UBER EATS, SPECIAL

IKEA HIDDEN TAGS – IKEA, UZINA

VASELINE VERIFIED – VASELINE, OGILVY SINGAPORE

BRONZE

MY JAPAN RAILWAY – JR GROUP, DENTSU INC.

PRESERVED PROMOS – ZIPLOC, VML

PEDIGREE CARAMELO – PEDIGREE, ALMAPBBDO

THREE WORDS – AXA FRANCE, PUBLICIS CONSEIL

U UP? – IKEA, RETHINK

THE FINAL COPY OF ILON SPECHT – L'OREAL, McCANN PARIS