Unlocking Conversation Intelligence for Sales, Support, and CX Success

Unlocking Conversation Intelligence for Sales, Support, and CX Success


Introduction



Imagine being able to understand every customer interaction. Imagine seeing not just what was said but how it was said, what the customer’s tone was, and whether or not they were satisfied with the interaction. Imagine using that data to improve customer support, sales, and customer experience. That’s the power of Conversation Intelligence.





What Is Conversation Intelligence (CI)?

Customers prefer communicating with companies through digital conversation channels such as chat, social media, and voice in our digitally-driven world. These channels offer the speed and intimacy that customers desire. Conversation Intelligence (CI) is a term used to describe the act of understanding and extracting value from customer conversations. CI combines natural language processing (NLP) and machine learning, allowing teams to understand the conversation as it happens. From this, teams can surface valuable insights such as customer sentiment, product interest, and support issues.





How Can Financial Institutions Leverage CI?

Conversation Intelligence is used to improve the customer experience across all channels. And all your teams will see significant insights from it:



Sales teams benefit from understanding their customers better, identifying buying signals, and building more personal relationships.



Support teams benefit by being able to troubleshoot products and services and identify common customer issues.



And customer service teams can use it to resolve complaints, identify trends, and build loyalty programs.





How does Conversation Intelligence Work?

When customers reach out to a brand, they do so for a reason. They may need help with their account or have a question about a product. Whatever the reason, the goal is to determine what customers want and need. And that’s where Conversation Intelligence comes in.



CI uses machine learning and natural language processing to analyze customer interactions to extract critical insights. This data is then used to improve the customer experience by providing agents with the information they need to understand better and serve their customers.



The benefits of using Conversation Intelligence are manifold. Not only does it help brands deliver better customer experiences, but it can also improve sales and support outcomes.





6 Key Features of Conversation AI

If you’re looking for a tool to help you with Conversation Intelligence, Eltropy is an excellent option. Here are six key benefits your team will gain that is unique to Eltropy’s platform:



- Capture 100% of customer interactions, including chat, email, text, and social media.



- Provide real-time alerts so you can take action quickly if there’s an issue.



- Search past interactions to see how they handled similar issues.



- Built-in transcription service so you can read through transcripts of customer interactions.



- Integrates with various CRM platforms, making it easy to use alongside your other sales and support tools.





9 Benefits of Conversation Intelligence: Why is it a game-changer?

There are lots of reasons to get on board with Conversation Intelligence. Here are nine benefits of using Eltropy’s Conversation Intelligence solution:



- You’ll be able to quickly and easily understand what’s working (and what’s not) in your customer interactions.



- You can improve customer retention and loyalty by reducing customer effort.



- You can drive cross-selling and upselling opportunities by identifying needs early in the customer journey.



- You can increase first-call resolution rates and shorten call handle times.



- You can improve customer satisfaction scores by addressing issues early on.



- You can decrease the number of transfers and escalation calls.



- You can increase win rates by understanding customers’ objections and addressing them head-on.



- You can capture at-risk deals by understanding when a customer is starting to show signs of disengagement.



- And finally, you’ll be able to coach your team more effectively by providing real-time feedback based on conversation analysis.





Who should use the Conversation Intelligence platform?

If you manage a team of customer-facing reps, you know every customer conversation is an opportunity. An opportunity to build rapport, resolve issues, and close deals.



But knowing what’s being said in customer conversations or how to coach your team to have more successful interactions can be challenging. That’s where Conversation Intelligence comes in.



Conversation Intelligence is a platform that captures, analyzes, and provides actionable insights into customer conversations. It’s designed to help sales, support, and CX teams have more successful customer interactions and close more deals.



Conversation Intelligence could be your platform if you want to coach your team to success or want to be more informed about what’s being said in customer conversations.





FAQs on Conversation Intelligence for Financial Institutions

Q: Will CI work for my institution?



A: Yes, Conversation Intelligence will work for your financial institution.



Q: Why do I need CI?



A: Conversation Intelligence provides valuable insights that help improve sales, customer support, and the overall customer experience.



Q: How much does CI cost?



A: The price of Conversation Intelligence depends on the number of users and the features you need.



Q: How long does it take to implement CI?



A: Implementing Conversation Intelligence usually takes around 2-4 weeks.





Conclusion

With Conversation Intelligence, you can finally unlock the answers to these questions. You can see not just what was said but how you interpreted it. You can understand the customer’s words, sentiments, tone, and intent. This insight can help you close more sales, provide better customer support, and deliver exceptional customer experiences.

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