Every month, LEGO Stores around the world host a free event for kids ages 6-14 called the monthly mini model build.At this free event, kids will learn how to build a mini model and then take home the free LEGOs used to complete it. There's a different mini model to build each month and it gives kids a chance to get some free LEGOs, improve their building skills, and meet other kids who are just as crazy about LEGOs as they are. You can get free LEGOs through this program by attending a monthly mini model build at your local LEGO Store. Here are the details for the next free LEGO build:You'll need to register for the event in advance. Spaces fill up fast so sign up right away if you see one you're interested in.Too late to register for this month? At the bottom of this month's registration form is the date of when the next month's registration will be available, which is usually in the middle of the month. I suggest noting the date and time so you can sign up before all the spaces fill up.
You can get your free LEGOs by clicking the link above to register for the event. Reservations are on a first-come, first-serve basis and around 120 sets are available per store on each day of the event. In the past, the free LEGOs given out have been used to make mini models such as a hockey player, cobra, nutcracker, vampire, watering can, graduate, shark, lawn mower, lighthouse, snowman, turkey, fireplace, Frankenstein, frog, and many more.The monthly mini model builds are only for kids ages 6-14. There's a limit of four children per each household that can attend.Kids must stay for the event instead of picking up the set and leaving. The kit may not be picked up at a later time. The models will not be for sale at any time.The free LEGOs for the mini builds are available in the U.S., U.K., and Germany LEGO Stores.More Freebies from LEGOKids can also receive a free LEGO Club magazine subscription in the mail each and every month. This magazine is filled with LEGO news, build tutorials, games, and other cool stuff any LEGO fan will love.
More Ways to Get Free LEGOsToys R Us has special events once a month or so and many of these are free LEGO make and takes. This is another great way to get some free LEGOs, meet other LEGO fans, and get access to exclusive sets sold only at Toys R Us.More Free Classes and Activities for KidsIf your kids can't get enough of the free LEGO builds, here are some other free activities that may enjoy as well:Lowe's Build and Grow ClinicsBuilding Workshops for Kids at Home DepotLakeshore Learning Center's Free Craft ClassesFree Events at The Disney StorePottery Barn Kids' Free EventsIs gender neutrality the hot new thing when it comes to toys?Inasmuch as a term as abstract as "gender neutrality" can sweep to popular acclaim, the answer may be "yes."Starting with a Swedish holiday campaign for Toys R Us last year that showed girls shooting a toy gun and boys and girls playing together in a kitchen, pressure has started to mount on the industry-leading toy store to abandon decades-old marketing conventions that segregate most toys into one gender or the other.
A British parents' group called Let Toys Be Toys has succeeded in persuading British Toys R Us stores to "draw up plans for how to make its marketing more inclusive, and remove explicit references to gender in store," as well as tailor advertisements to break free of traditional gender constraints. petition pushing for an end to gender-based toy marketing picking up steam (it's up to 2,912 supporters as of the morning of Sep. 25 – not much in absolute terms, but a concrete sign that the topic is sparking passionate discussion and even advocacy.)The idea of completely removing gender when it comes to marketing (or enjoying) toys seems quixotic – anyone who has witnessed the spark of magic that occurs when a little boy gets his mitts on his first toy gun will likely suspect that there's something hardwired in there. (When I was a kid, my parents forbade me from playing with toy guns, which meant that I spent as much time as possible hanging out at my friend Tim's house. There we had access to an arsenal of Italian-made heavy plastic weapons that were darn near photo-realistic and perfect for us-versus-them role play: cops and gangsters, Brits and Germans, humans and zombies, you name it.)
But the idea that toys must be gender segregated without any thought or discussion seems to be going by the wayside, as are strictly policed gender roles. The recent fast-moving and powerful media discussion of Pvt. Chelsea Manning (formerly Bradley Manning) shows that questions of gender identity are increasingly up for public discussion and debate.Perhaps the key incident over the past few years in this regard is Lego's increasingly aggressive marketing of Legos for girls called Lego Friends. The toys put less emphasis on construction and modeling, and more on doll-like social play, leading to criticism by some parents as reinforcing gender stereotypes: boys build and fight, girls talk and nurture. That criticism does not reflect a consumer backlash – the girl-tailored Legos have been incredibly popular.In short, gender will likely always have an influence over what toys are enjoyed by girls and boys. But the way that society in general (and parents, in particular) discuss it will keep expanding and evolving.
Who would your #ToysRUsKid want as a guest at their party? By the Hoary Hosts of Hoggoth: Marvel Studios’ Doctor Strange is NOW available on DVD & Blu-ray, in store & online! Bring on the fun! Make family game night awesome with games everyone will love! The Toys"R"Us President of Play Ariana Gentry and Spokesperson Nicole Hayes preview some of the hot toys in Toys"R"Us stores and online! TOMY International, the master toy licensee for Lightseekers, announced today that the world’s leading dedicated toy retailer, Toys“R”Us®, will be the first brick-and-mortar retailer to bring Lightseekers smart figures, trading cards, accessories and more to all of its stores nationwide beginning Saturday, July 1. starting on Monday, April 17. Join Toys"R"Us President of Play Ariana Gentry and the Toys"R"Us Canada Chief Play Officer Emile Burbidge as they search for this year's hottest toys and trends at New York Toy Fair! Toys“R”Us President of Play Ariana Gentry tours New York Toy Fair and the ABC Good Morning America cameras were rolling!
Here’s some exclusive behind the scenes footage of the POP’s video shoot! “Watch out, @chefbobbyflay, there’s a new guy manning the grill!” #PresidentofPlay Ariana and Chief Play Officer Emile stopped in at LEGO ?? President of Play Ariana, Chief Play Officer Emile, and Hero Droid BB-8! Happy #PresidentsDay from our very own #PresidentofPlay Ariana! Our #PresidentofPlay Ariana and EVP, Chief Merchandising Officer, Richard Barry show us some of this years hottest toys from the New York Toy Fair on Good Morning America! Check out our very own #PresidentofPlay Ariana and EVP, Chief Merchandising Officer, Richard Barry talking all things Toy Fair on @GoodMorningAmerica tomorrow at 7:35am ET! #PresidentofPlay Ariana is having an AWWWesome time at the New York Toy Fair 2017 #TFNY" The Toy of the Year Awards winners are here! Check them out, and tell us your favorites. “Messy hair, don’t care!” Save big now thru Sat., Feb. 25 at our President’s Day Sale: Buy 1 Get 1 50% off mix & match…in store & online!
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#PresidentofPlay Ariana & Chief Play Officer Emile checking out My Little Pony! Take a look at this years hottest new toys from the New York Toy Fair on @GMA !https://t.co/ZeG0E51sf9 Our #PresidentofPlay Ariana and EVP, Chief Merchandising Officer, Richard Barry talking all things Toy Fair on @GMA… https://t.co/8JR9mn8D4N Our #PresidentofPlay Ariana and EVP, Chief Merchandising Officer, Richard Barry talking all things Toy Fair on… https://t.co/S4jWMQAQb5 RT @ToysRUsNews: @ToysRUs announces exclusive in-store retail retail partnership with @_Lightseekers. Official press conference at #NewYork… RT @SpinMaster: Ariana, the @ToysRUs President of Play, spends some quality time with the #Hatchimals and new #HatchimalsColleggtibles! ????Check them all out: https://t.co/N6ztPVMLhz https://t.co/NI8bBDjV7C Save big now thru Sat., Feb. 25 at our President’s Day Sale: Buy 1 Get 1 50% off mix & match…in store & online! Enter for a chance to win a $1,000 grand prize package & weekly Beauty and the Beast toy giveaways!… https://t.co/fwDTZVi0bq