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An Ekart SOS innovation in memory of Wishmaster Nanjunda Swamy The unsettling murder of a field executive is today paving the way for innovations that are reinforcing the safety of Ekart Wishmasters in the line of duty. The Ekart field executive’s app is now equipped with a red SOS button named Nanjunda, in memory of Wishmaster Nanjunda Swamy Flipkart Stories News Update – Feb 17, 2017 From GST to market leadership, catch up on the latest headlines about Flipkart in this weekly news update Flipkart Accessories Carnival is Back– Fascinating deals on top brands Join the 10th edition of the Flipkart Accessories Carnival between February 21st -23rd February, 2017 for the best deals on top electronic accessories brands. Read ahead to get a glimpse of what you can expect during the sale. Flipkart and Microsoft forge cloud partnership to expand e-c ... An Ekart SOS innovation in memory of Wishmaster Nanjunda Swa ... Flipkart Accessories Carnival is Back– Fascinating deals o ...
Take , Delhi Population= 10 millionThe internet penetration in India is around 16% , but since delhi is the capital city we will assume internet penetration of 30%Therefore, Total population using internet= 10 million*0.3=3 million=30 lacsNow, people who do online shopping are 60% of the total internet penetrationTotal no of online shoppers=30lacs*0.6=18 lacsOut of these 18 lacs, some are repeat customers and some are first time buyersFirst time customers=40%=18*0.4=3.2 lacs~~ 3 lacsRepeat Buyers=18*0.6=10.8 lacs~ 11 lacsOn an average people buy 3 shoes in a year ( First timers will buy 1 shoe online and repeat will buy all the 3 shoes online)Total number of shoes bought online in a year=3*1+11*3=36 lacsAssuming, Considering the market share of three mega e commerce players-Flipkart-40%Amazon-35%Snapdeal-25%Shoes bough through flipkart=36*0.4=14.4 lacs(in a year)There shoes bought /Day=14.4 lacs/365=4000 shoesLets first find out total number of shoes sold on overall .shoes utility 1.school students(uniform shoes)2.office employees (formals +running shoes )3.youth (fashion)4.old people for jogging Delhi population
: 1 crore Age base classification:0-18 : 25% > .25 *1 crore = 25 lacs18-35 : 35 %> 35 lacs35 + : 40 %> 40 lacsIn 0-18 ,not every one will go school , so just say 80% go to school > .8*25 = 20 lacs so there are 20 lakhs students who are school students and college students .so in year they are going buy at-least 1 pair shoes in a year , so 20 lac pair of shoes .18-35 : in 35 lacs people all cannot afford buying shoes , lets say 60 % can afford shoes , .6*35 = 21 lacs on each will have atleast one pair of shoes ,so 21 lacs shoes .35 + : 40 lacs people , in this less margin of people are interested in buying shoes , lets gave 80% , so 32 lacs shoes on average ,32 +20+21= 73 lakhs shoes .Shoes can purchase both on online and offline stores As it is given delhi , so around 10 % people will buy shoes online , so 10% of 73 lacs is 7.3 lacs shoes but in online there are flip-kart, amazon, snap deal ,etc.... as flipkart is top eCommerce site , it account 30 % contribution in selling shoes , so 30 % of 7.3 lacs = 2.19 shoes are purchased online through flipkart in a year .
but our question in a day so , 1 year= 365 days ,per day = 2.19 lakh/ 365 = 600 shoe pair on an average around 600- 800 shoes pair are sold in delhi in online by flipkart Population of Delhi = 25 millionDivision of population into social class in the ratio 10:50:40( Upper: Middle: Below Poverty)Out of 50% middle class only 50% have access to internet. Only 40% prefer to do online transactionOut of 10% upper class only 2% may prefer flipkart.Population buying online = 2.55millionPeople buy 3 shoes on average a year ( averaged over men and women). Out of these only 2 are bought online and 1 offline( considering discounts)Total Shoes = 5.1 million(1 year)Considering there are 5 competitors and each have equal market share = 1.02 million shoes from flipkart.shoes per day = 1.02million/365 = 2800 shoes Want to grow your business with flipkart? Click here to get startedFlipkart Big Billion Days sale will have mobiles on discount on October 3 and electronics sale on October 4.
Flipkart, Amazon and Snapdeal are ready to host their pre-Diwali sales, and for those looking to upgrade their PC or smartphone, this is a great opportunity to try out. Flipkart will be hosting its Big Billion Days from October 2-6 with October 3 being dedicated to Mobiles and Accessories, while October 4 is for electronics. Amazon is hosting its Great Indian sale from October 1 to 5 and will offer early deals for 30 minutes to Amazon Prime users. Snapdeal is hosting its Unbox Diwali sale from October 2-6. Here’s a look at what to expect from these sales on the top e-commerce sites in India, and how to get the most out of them. Flipkart Big Billion Days Flipkart will have the first three days dedicated to individual categories. These are as follows: October 2: Fashion, Home, TV, Appliances October 3: Mobiles and Accessories October 5 and 6: Everything on sale Now Flipkart has been giving a preview of the some of the deals to expect when the sales start for mobiles, electronics.
A Mi Flagship Phone will have Rs 5000 (most likely the Mi 5), there will be Rs 11,000 discount on a popular gaming console. Google Chromecast 2 will be available at Rs 2999 from the original price of Rs 3,399. There will be discounts on Intel Core i3 laptops, popular tablets will have Rs 5,000 off and one of the deals says that a smartphone priced at Rs 28,999 will be available at Rs 18,999. We’re guessing this is the Moto X Style. Watch all our technology videos below Samsung Galaxy On8 smartphone will also go on sale during the Big Billion Day event. SBI credit and debit card users get 10 per cent instant discount on Flipkart. Amazon has come up with an Assistant to help you keep a tab of the best deals of the day, including product comparisons that can save time and money. Amazon is offering 15 per cent cashback on App and 10 per cent cashback on site for HDFC debit and credit card users. Also read: Walmart, Flipkart may join forces to take on Amazon in India
Amazon Prime users will get deals 30 minutes early every day. Some of the deals we saw in our preview could include offers on the following devices: Moto G4, Microsoft Surface Pro 4, Canon 1200 D, TCL L55P1US 139.7 cm (55 inches) 4K Ultra HD Smart LED TV (Black), Micromax LED TV, CoolPad Mega 2.5D, Pebble Smartwatches, Lenovo Laptop, Micromax Canvas Lapbook, Redmi Note 3 and others. Amazon’s Great Indian Sale also has prizes on offer for those buy just from the app. For those looking to upgrade their electronics, Amazon says users should keep the amazon.co.in/electronics page bookmarked, stayed signed into their account and check out within 15 minutes. Blockbuster deals will be the first thing on the page, and Amazon warns these tend to run out pretty fast. It’s best to store credit/debit card information on the site in order to get the products before anyone else. Read more: Samsung Galaxy On8 launched on Flipkart at Rs 15,990; sale starts October 2 Amazon also has some prizes during the sale like OnePlus phones, etc, but only for those who shop on the app.
Snapdeal Unbox Diwali sale starts from October 2-6. Snapdeal is also hosting its Unbox Diwali Sale from October 2-6. Citi bank debit and credit card users get 20 per cent flat off. Snapdeal hasn’t given out separate dates for categories, but the deals will extend across products. It has phones like Mi Max, Micromax Canvas series, etc could see a discount and be available for even cheaper prices. Snapdeal will also let users buy gold coins & silver coins as well. It looks like Snapdeal’s sale will also focus on home and office furniture for those interested. The three big e-commerce sites are not the only ones which will be hosting a sale. Other players like ebay India, Shopclues are also going to offer discounts during the sale period. This is a good time to browse for prices, specifications of laptops, desktops, smartphones and read up on reviews of which products are good. Our suggestion is also to check the current prices of the products, and then see which ones get an actual discount on sale dates.