2016 In2 SABRE Awards Asia-Pacific winnersThe 2016 In2 SABRE Awards, which recognize excellence in multimedia content creation, will presented at a lunchtime ceremony at the Asia-Pacific In2 Innovation Summit, which will be held at the Island Shangri-La, Hong Kong, on September 28. The conference precedes the 2016 Asia-Pacific SABRE Awards ceremony, at the same venue, in the evening.Tickets and tables for both are available here. A complete list of winners follows: LIVE EVENTS WINNER:DYNAFLYTE: EVERY RUNNER WANTS TO FEEL FAST—ASICS Corporation with Edelman JapanCERTIFICATES OF EXCELLENCE:Empowering Children on Seatbelt Safety: AXA’s No Belt, No Drive Safety Campaign—AXA with MSLGROUPGalaxy Emojis Alive—Samsung with EDELMANThe Story of A Roaring Revival—Department of Industrial Policy and Promotion, Govt. Of India with Genesis Burson-MarstellerUST Paskuhan x Panasonic 3D Projection Mapping—Panasonic with We Love Videos Manila Inc.SPONSORSHIPS WINNER:Max Power: Never Let the Ball Drop—Coca-Cola Myanmar with TODAY Ogilvy Public RelationsCERTIFICATE OF EXCELLENCE:Primed for Runway Ready Hair—TRESemmé with Edelman TRADE SHOW AND AWARDS WINNER:Sustainability Takes on New Life at BEX and MCE Asia 2015—Reed Exhibitions with The Hoffman Agency Asia Pacific Pte LtdCERTIFICATES OF EXCELLENCE:2015 Taiwan Industry Image Enhancing Project - Taiwan Excellence Campaign
in the Philippines—Taiwan External Trade Development Council (TAITRA) with EON. The Stakeholder Relations GroupRISE of Opportunity – Launching a Tech Investment Game-Changer in APAC—Ci with FleishmanHillard Hong Kong DIGITAL AND PRINT MEDIA WINNER:SBI Chairman Ms. Arundhati Bhattacharya - The CEO Who Boxed Defaulters and Won Over the Millennials—State Bank of India with Adfactors PR Pvt LtdCERTIFICATES OF EXCELLENCE:Change Destiny—P&G with DeVriesGlobalEmpowering Children on Seatbelt Safety: AXA’s No Belt, No Drive Safety Campaign—AXA with MSLGROUPThe Lightning Bolt Convoy—Stand Tall 4 PTS with RowlandTravelodge April Fool's Day PR Campaign—TFE Hotels – Travelodge with Frank PR BROADCAST MEDIA WINNER:BrainBAND—Samsung with EdelmanCERTIFICATES OF EXCELLENCE:Building Brand Leadership for ALDI Australia—ALDI Australia with CreationCoca-Cola Olympic Torchbearer Campaign—Coca-Cola China with Hill+Knowlton StrategiesHong Kong Chef Redefines Local Cuisine on CNN—Fish School with Sinclair CommunicationsNo Bots About It
, Nadine is a Hit for NTU Singapore—Nanyang Technological University, Singapore CREATION OF PERSUASIVE CONTENT WINNER:I’m Only 50!—GLIDE ENTER PRIZE Inc. with DENTSU PUBLIC RELATIONS INC.CERTIFICATES OF EXCELLENCE:The Fingerband Campaign—Ministry of Health & Welfare with FleishmanHillard KoreaLOVE THERMO #WarmUpWithLove—Panasonic Corporation with DENTSU PUBLIC RELATIONS INC.CERTIFICATES OF EXCELLENCE:Cohn &Wolfe/Actis Pen Relaunch—Colgate with Cohn&WolfeMeet The Opportunities in China - 2015 CKGSB's Media Partnership In Korea—CKGSB with The Hoffman Agency Korea PUBLIC SERVICE ANNOUNCEMENT WINNER:The Vote Scam—Verite Research with Ogilvy Public Relations Sri Lanka ADVERTISING WINNER:Flying the Nest – Helping British Airways Reconnect with Chinese Travellers—British Airways with Ogilvy Public Relations, BeijingCERTIFICATES OF EXCELLENCE:Change Destiny—P&G with DeVriesGlobalI Do Anniversary—I Do with Hengxin Xili Industrial Limited by Share Ltd BEST USE OF GLOBAL SOCIAL NETWORKING PLATFORMS WINNER:Tourism by Tourists—Goa Tourism with Adfactors PR Pvt LtdCERTIFICATES OF EXCELLENCE
:APEC Reaches the Masses: Social Media and Newsroom Management—The Asia-Pacific Economic Cooperation (APEC) Secretariat with Edelman IndonesiaLUX Perfume Portraits—Lux with Golin SingaporeMay the Force Be with You – LEGO Star Wars Days 2016 Launch—LEGOLAND Malaysia Resort with The Hoffman Agency Asia Pacific Pte LtdThe “Omron Stories”—Omron Singapore with Text100 BEST USE OF VISUAL SOCIAL PLATFORMS WINNER:The Fingerband Campaign—Ministry of Health & Welfare with FleishmanHillard KoreaCERTIFICATES OF EXCELLENCE with Weber ShandwickWearable IoT World U.S.-Pan Asia IoT Superhighway Accelerator Program - 2016—Wearable IoT World with The Hoffman Agency BEST USE OF ASIAN SOCIAL PLATFORMS WINNER:China Goes Bananas for Minions—Universal Pictures with Weber ShandwickCERTIFICATES OF EXCELLENCE:Growing UL's Social Community Through WeChat—UL with Allison+PartnersIntel: Smashing Our Attachments to Old PCs!—Intel with Ogilvy Public Relations, BeijingThe Power of the Crowd: 700Bike’s Backstreet MINI Digital Campaign Crowd-Sources, Crowd-Creates, and Crowd-Funds Creativity—700Bike with MSLGROUPWrigley 'Bin It IN' Anti-littering Education—Wrigley China with Ruder Finn Asia BRAND DIGITAL PLATFORMS WINNER:The Power of the Crowd: 700Bike’s Backstreet MINI Digital Campaign Crowd-Sources, Crowd-Creates, and Crowd-Funds Creativity—700Bike with MSLGROUPCERTIFICATES OF EXCELLENCE
:#Gr8Debate – China’s First Debate to Reward “Out-of-the-Box” Thinking—Nestle (China) Ltd. with Ogilvy Public Relations, BeijingEmpowering Children on Seatbelt Safety: AXA’s No Belt, No Drive Safety Campaign—AXA with MSLGROUPThe Modern Brand Newsroom in Asia—Microsoft Asia with IN.FOMSamsung Discover—Samsung with Golin DIGITAL NEWSROOMS WINNER:Porsche Digital Newsroom Project —Porsche with Ruder Finn AsiaCERTIFICATES OF EXCELLENCE:#YearOnTwitter 2015—Twitter with Howorth - Ogilvy PR AustraliaLUX Bathe with Perfume Every Day—LUX with Golin SingaporeThe Modern Brand Newsroom in Asia—Microsoft Asia with IN.FOMSinclair Communications' Digital Newsroom is the Talk of the Town—Sinclair Communications DIGITAL VIDEO WINNER:LOVE THERMO #WarmUpWithLove—Panasonic Corporation with DENTSU PUBLIC RELATIONS INC.CERTIFICATES OF EXCELLENCE:The Fingerband Campaign—Ministry of Health & Welfare with FleishmanHillard KoreaIKEA Cooks its Way into Chinese Hearts: It’s the Little Things that Matter¬—IKEA China with MSLGROUPShare the Shave—P&G/Braun with KetchumVirgin Australia Kids Class—Virgin Australia with Pulse Communications - Ogilvy PR Australia BRANDING AND IDENTITY WINNER:Second LifeToys—Green Ribbon Project Committee with Dentsu Inc.CERTIFICATES OF EXCELLENCE