Lego Gets With the PC Program If you're one of those people who was surprised to learn that the national anthem is inherently racist, then you were probably surprised to learn that the Lego Group—the parent company that makes Legos—has decided to pull all its advertising in London's Daily Mail. This may seem like small news, but it's actually a big deal. The Daily Mail has been targeted by an activist group called Stop Funding Hate. The group says that its first precept—the very first thing it stands for—is "Freedom of speech and freedom of the press." That said, the group's mission is to call target companies and shame them into not advertising in three British newspapers: the Sun, the Daily Mail, and the Daily Express. Fair enough, one supposes. Advertiser boycotts aren't exactly the same as restricting freedom of the press. After all, this is how market forces and social change are supposed to work: People vote with their pocketbooks, and businesses adjust. Except that's not quite what's going on with Legos and the Daily Mail.
For starters, what, you might ask, is the "hate" being perpetuated by the three targeted newspapers? All three are skeptical of the left's open-borders immigration policy. Not that we should be surprised that the Lego Group was eager to be mau-maued. They've been invested in liberal virtue signaling for a long time. In 2014, the company discontinued selling Lego sets with the Shell oil logo in them over opposition to Arctic drilling. This year they're marketing a mini-fig of a stay-at-home hipster dad with a high-power corporate working wife. Like good Scandinavians, the Lego folks want you to know that they have all the right opinions. Not that it's ever enough. In 2013 they were attacked by activist groups for having a Star Wars model of Jabba the Hutt's palace that was insensitive to Muslims. In 2014 they introduced a figure in a wheelchair—and were criticized because the figure in the wheelchair was an older man and not a young child, thereby reinforcing ageist stereotypes and denying disabled children a role model.
The same year the company debuted a set featuring women as super-smart scientists. Professional feminists were not placated. Here's one in the Guardian attacking the Lego Lady Scientist set: While writing this, I had a look at the other new figures that make up series 11 of the Lego minifigures range. There are 16 in total. Male figures include a Constable, a Barbarian, a Mountain Climber (very heroic he is too) and an Island Warrior. Female figures … hmm.Lego, you are about to lose a lot of brownie points. Apart from our scientists, there is a "Lady Robot" (who exists mainly to party), a "Pretzel Girl", a "Diner Waitress" (who will boss you about if you don't agree with her recommendation of which burger is best for you), and "Grandma". I am not making those up. I cannot tell you how much I wish I was making them up.Denmark, where Lego is based, is famed for being better at gender equality than most other countries. Yet this year, it has produced a toy range that has traditional alpha male heroes and traditional helpless (and bossy) females.
That is undoubtedly damaging to both young boys and young girls, and also to the future of society. You cannot make this up. In the end, what the Lego-Daily Mail story really tells us is that the left has learned a great lesson from the gay marriage movement. Same-sex marriage activists won the day by convincing people that opposition to a drastic, un-democratic change in public policy was simple "hate." The transgender project took this line and ran with it so that now opposing the redefinition of gender so that men can use women's locker rooms and boys can compete on girls' sports teams has been branded as "hate," too. And now the group in England is trying to hang the same tag on any opposition to unfettered immigration. We cannot be far from the moment when favoring an increase in the Federal Reserve's interest rate will also be said to be rooted in "hate" if the professional left opposes it. At the end of the day, groups such as Stop Funding Hate aren't actually trying to use market forces to create social change.
They're using intimidation to bully businesses in the hopes that eventually the public will get the message, too. And by branding policy disagreement as hatred, they're destroying the civility that is the lubricant of all healthy civil societies. And however well meaning its gesture, the Lego Group is contributing to this breakdown of civility. You have successfully reset your password. Please check your email for further instructions.Lets Brick It at Lets Brick It.Petaling Jaya, MalaysiaDear Valued Customer, This week we will be giving 5 percent discount on all the items in our store. Lets Brick ItLets Brick ItSpecial promotion this weekend (18 and 19 February 2017) Purchase of any goods worth RM 150 and you get to purchase either ONE (1) the following at a special price: Series 8 full set (in ziplock) - RM 739... Series 11 full set (sealed) - RM 399 (self picit, if postage is required, we will pack in ziplock bags) Series 11 full box of 30 - RM 619 Series 13 full set (in ziplock) - RM 199 Series 14 full set (in ziplock) - RM 199 Series 15 full set (in ziplock) - RM 189 Disney full set (in ziplock) - RM 379 German DFB (in ziplock) - RM 479 Batman Movie full set (in ziplock) - RM 349 Batman Movie full box - RM 1,049 Palace Cinema -
RM 588 Parisian Restaurant - RM 688 Detective Office - RM 688 Tower Bridge - RM 988 Ghostbusters HQ - RM 1,699 For any purchase above RM 400, a RM 20 cash voucher will be given for your next purchase. PM us for more information. See allBeeJu LyePay RM7 for postage but using only normal pos which only cost RM4.50. Seller promise to made the refund but until today haven't receive the refund and seller tr ~Lavynia ChamSee allLets Brick It at Lets Brick It.New stock of Series 11 arrived at a lower price! Series 11 full set - RM 450 (Self picit at our store Lets Brick It or ziplock if delivery) Series 11 box of 30 - RM 680 (Sealed) For any reserved products, we will hold for maximum 3 days if no payment has been received. To reserve a product for more than 3 days, 50 percent of the amount has to be paid. Maximum holding period will be 7 days. Full payment would be required for any reservation more than 7 days. Please check all the goods before checking out. Once checkout, there will not be any refund / replacement.
For any purchase for more than RM 400, a RM 20 cash voucher will be given for the next purchase. Validity of one month. Lets Brick ItHappy Thaipusam Folks! We will be closed in lieu of festivities, please be safe and most importantly have loads of fun!Lets Brick ItWishing everyone a happy Chinese New Year! May this year be a good year for everyone! Gong Xi Fa Chai!Lets Brick It added 2 new photos — at Lets Brick ItPetaling Jaya, MalaysiaDear all, we will be bringing in Lego Minifigure 71002 - Series 11 (Box of 30) by end of February. Our prices for Series 11 CMFs are as follows: Series 11 - Complete Set of 16 - RM 470 (savings of RM 66 compared to buying individually) If you buy in a set, you get to "picit" it for yourself. So it will be in sealed packs. We will open the spares in the box to verify that you are getting the right 16 before checking out. Series 11 - Box of 30 - RM 700 (savings of RM 157 compared to buying individually) This is the number of units you will be getting in a box of 30 Series 11-1 Barbarian - 2 Series 11-2 Sacrecrow - 1 Series 11-3 Pretzel Girl - 1 Series 11-4 Evil Mech - 2 Series 11-5 Island Warrior - 1 Series 11-6 Gingerbread Man - 2 Series 11-7 Holiday Elf - 2 Series 11-8 Yeti - 3 Series 11-9 Mountain Climber - 3 Series 11-10 Welder - 3 Series 11-11 Scientist - 2
Series 11-12 Saxophone Player - 1 Series 11-13 Diner Waitress - 1 Series 11-14 Grandma - 1 Series 11-15 Constable - 3 Series 11-16 Lady Robot - 2 It will come in a sealed box. Please kindly PM us if you are interested. A deposit of RM 50 will be collected and when the stock arrives, you have to collect it within 7 days. If you want us to hold for you longer, full payment of the sets / boxes have to be done. For any purchase more than RM 400, there will be a cash voucher worth RM 20 to be given for your next purchase. COD at Lets Brick It or postage. RM 8 for west Malaysia and RM 10 for east Malaysia Thank you and have a nice day! Lets Brick ItWould like to wish all our customers HAPPY CHINESE NEW YEAR!! The attached are our opening hours throughout the Period Closed - 27th Jan - 5th Feb ... Closed : 10th Feb - 12th Feb Closed : 17th Feb - 19th Feb Gong Xi Fa Cai Lets Brick ItDear valued customers Series 8 (Full set of 16) - RM 779 Series 10 (Full set of 16) - RM 730 Series 13 (Full set of 16 with foil) - RM 238...
Series 15 (Full set of 16) - RM 209 Disney (Full set of 18) - RM 420 German DFB (Full set of 16) - RM 520 All items are brand new and packed in ziplock bags Please PM to check the quantity of the items above. Lets Brick ItDear Valued Customers, CMFs at RM 10 or lesser! Series 11-9 Mountain Climber - RM 10 Series 12-10 Dino Tracker - RM 10... Series 13-2 Sheriff - RM 10 Series 13-4 Snake Charmer - RM10 Series 13-5 Goblin - RM 9 Series 13-7 Alien Trooper - RM 9 Series 13-9 Carpenter - RM 9 Series 13-10 Evil Wizard - RM 9 Series 13-16 Galaxy Trooper - RM 9 Series 14-2 Zombie Pirate - RM 9 Series 14-3 Monster Scientist - RM 9 Series 14-12 Monster Rocker - RM 9 Series 15-2 Astronaut - RM 9 Series 15-4 Clumsy Guy - RM 9 Series 15-7 Faun - RM 9 Series 15-9 Janitor - RM 9 Series 15-12 Kendo Fighter - RM 9 Item condition: Brand new in ziplock bag Please PM to check the quantity of the items above. Lets Brick ItDear Valued Customers, With a view to improve our stock movement and continue to provide the best deal to you, we wish to implement a new rule for reservations of stocks for customers.
1) Deposit is strictly not refundable, under circumstances if cancellation is made due to change of mind, unless we otherwise stated. 2) For any reserved products, we will hold for maximum 3 days if no payment has been received. 3) To reserve a product for more than 3 days, 50 percent of the amount has to be paid. 4) Full payment would be required for any reservation more than 7 days. 5) Please check all the goods before checking out. Please let us have your feedback, if any, in order to improve ourselves to serve you better. Warmest regards, Lets Brick It. Lets Brick ItHi all, Second batch of Batman Movie Minifigure is up for order now. Price : RM 388 ETA: First or second week of February. Please kindly PM us by today to book a set as orders will be closing by tomorrow (9 January 2017). Lets Brick ItLets Brick It added a "Shop Now" button to their Page.Shop NowLets Brick It at Lets Brick It.Petaling Jaya, MalaysiaDear Valued Customers, please be informed that we will not be operating on 1 January 2017 and please stay tuned for more good offer from us.