What is LinkedIn?
What can LinkedIn do for business and marketing?
We can immediately say that a characteristic feature of LinkedIn is the dominance of professional bias. This social network is not created for idle communication and entertainment. Its private users mainly visit the site to search for work, communicate with colleagues, build business ties and get up-to-date professional information. The business also actively uses LinkedIn, but for several other purposes. Companies here find new employees, and also improve brand fame.
This is a multifunctional platform, and also very flexible. It can be linked to a CRM system for easy company management. At the same time, linkedin sales navigator salesforce https://www.ergonized.com/blog/salesforce-linkedin-integration/ will allow you to track various changes in sales or in the customer database. Synchronization is a convenient way to link data for monitoring and analysis.
Set up a personal account
To increase the appeal and effectiveness of your account, you need to carefully consider setting up your profile. It is important not to forget that LinkedIn is not an entertainment social network, but a platform for the interaction of professionals. Therefore, jokes and other informal expressions are inappropriate here. When you visit your profile for the first time, the user will see the recommendations of the auto attendant LinkedIn which should be listened to. You can also see an indicator in the profile that clearly shows the quality and effectiveness of the profile.
You should start personalizing your account by uploading a photo. It is better to use the actual image of the page owner. The photograph must be serious and sustained. You can choose and set the page background to visually unify your profile. It is also better to give preference to restrained decisions. Although if you are a specialist in the creative field, you can experiment with bolder options.
If you do not want to do this yourself, or knowledge or time is not enough, then you should entrust this process to professionals from consulting companies. They will competently approach the issue of developing a strategy for the promotion of the company. Contact only those companies that are certified, such as Ergonized, where linkedin for salesforce pricing will be available.
Platform Features with CRM System
Some third-party CRM partners do not support member profile reference fields, hidden fields, or custom checkboxes. If you lead forms edit your time in project status, you must make changes to your account, form, and field settings in CRM marketing automation or platform to ensure successful synchronization of new test versions.