What Typefaces Should I Select? 6 Principles for Choosing Typefaces
Have you selected your website typefaces or fonts so far? If not then we suggest you go for the same and improve your website appearance right away. Website fonts can say different stories about your online business and generate a separate fanbase for the same. When you choose fonts for your website you create an ecosystem for user engagement. The fonts give them a reason to explore various web pages and components on your website. They could differentiate between various elements on your website easily.
Before you know how to choose a website font you should specify your business type. For instance, you shouldn’t go for a dark gothic font to represent a wedding photography website. Using an open-source CMS like WordPress you can decide on multiple fonts and even create your own family of fonts to represent your website. In this post, we’ll suggest to you various web design principles you need to follow while deciding on the website fonts so that your website appearance improves over time.
By choosing the correct typefaces for your web pages you can optimize user interactions and engagement on your website so easily. Apart from aesthetics, these website fonts can also encourage user actions on your website that are essential to raising leads and conversions for your products and services. However, there are certain standards that you need to learn and follow before deciding on the right fonts for your website.
Before choosing Fonts for Website let us give you a brief introduction of our company. At SFWP Experts we strive to provide dedicated website building services to various online businesses and also suggest to them different ways they could optimize their existing web design outcomes. We’re a leading Custom Coded Website Design Company in San Francisco looking to serve potential website owners like you!
What Are Typefaces?
Typefaces are the different writing styles and designs available on your website that help your website visitors differentiate between various writing components on your website. A website without any written information can’t be considered a website. Before choosing typefaces you have to specify your business category as these typefaces act differently for various business types. It doesn’t mean you can’t use one font to represent two different businesses but you should know what the businesses are all about.
To choose fonts you can also consult your Custom Web Design Agency and let them know your business prerequisites ahead of time. Here are the top website fonts famous among the web designers in 2021:
- Circular
- Whyte Font
- FS Renaissance
- Noe Display
- Lars
- Simula
- IvyMode
- Orpheus
- GT America
- Garnett and more
Using different font styles you can hold the attention of the website user for longer and they also enjoy reading various content on your website. You can make them like your online presence and they will reach you again and again. Hence, we suggest you choose fonts wisely for your online appearance. SFWP Experts is an Award Winning Custom Coded WordPress Web Design Company and here we support different website building projects to improve businesses around the world!
6 Principles to Follow While Choosing Website Fonts
Moving ahead there are several web design principles that the designers suggest to follow and improve your attempt to select the right fonts for your web pages. These principles are going to act differently for different types of websites. Let us understand these principles thoroughly and find out what works better for your business objectives:
Recall Your Web Design Objectives
Every online business has a web design objective. Web designing consists of various website UI and Website UX operations that the designers need to perform for user engagement. Generating user engagement and interest in the web pages is the primary aim of web designing for all sorts of websites out there. But you can also add other business objectives to your website fonts project. In fact, you can target unique audiences and groups through your design campaign choosing typefaces that relate with the same. Your business objectives reflect your website’s appearance and aesthetics.
Decide on Your Font Family
There are families of fonts to select from also. Besides choosing typefaces, you can also choose a family of typefaces to decorate your entire website. The family consists of 3-4 similar types of fonts that could be used to represent different web page elements. Though these fonts are similar to each other, they also differ in several ways. You can consider their height, style, thickness, etc to be a factor for differentiation. Here are some examples of such font families:
- Old Style Family
- Transitional & Modern Family
- Geometric Sans
- Humanist Sans
- Slab Serifs etc
Based on your business requirements you can select your family of fonts effectively. The main advantage of approaching a font family is that you don’t need to search for different fonts regarding different website elements you want to write.
Correspondance & Contrast
Another important aspect to consider in this context is that you need to establish a substantial contrasting difference between multiple fonts used on one web page. You can focus on the size and weight of both the typefaces available to maintain the contrast effectively. Before knowing how to choose a website font you must specify the various types of fonts and font families available to you. It is going to be the identity of your website, therefore, a better selection is essential. Setting contrast is a tool of differentiation between similar sorts of website writing content.
Don’t Use Very Similar Fonts
Though a font family can save you a lot of time selecting perfect fonts for your website content, you can’t rely on a family of typefaces that are very much to one another. There must be 2-3 different fonts to be used while creating your website content. However, if you decide to go for similar typefaces, we suggest you must change their size and color schemes and bring a common difference in between. If you don’t do so, you can’t manage user engagement on your website for longer.
Don’t Use Too Many Fonts
Featuring more than 3-4 typefaces on your web pages could also degrade the standard of your website among the audience and clients. While choosing Fonts for Websites you must keep this thing in mind. The more fonts you add to your website, the lesser the importance of each content section becomes. The users are also unable to figure out which content sections are very important, which are important, and which are less important.
Establish Integration With Your Brand
The typefaces you have used also represent your brand name and font if any. Even if you have a business logo to represent your website, you can find better ideas for your website typefaces accordingly. You simply need to review competitor websites to get an idea about what’s good for your website content appearance in this context.
Wrapping Up
As such you can easily choose fonts as per your website content prerequisites. Web designing relates to various website appearance and functional operations that affect user actions and engagement. You can consult SFWP Experts to get answers to your various web design queries and improve your online presence exceptionally. Our Award Winning Custom Website Design & Development Company has assisted numerous online businesses around the globe. Let us know!!
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