Website UX & UI: How Google Analytics Can Be Used To Improve Website UX And UI? - SFWP Experts

Another reason why you need to focus on improving your website UX and UI is that it helps in making your site visitor stay on your website and explore more about your product and services. The more users are familiar with your business the easier it will become for them to make their final decision. But for that, you need to focus on encouraging your site visitor to stay on your website and explore more about your product and services. Many studies claim that humans today have an attention span of only 8 seconds.

That means your website or web page should be able to grab your site visitor’s attention within 8 seconds. If you are failing to do so then it will result in either bounce rate or no engagement. To get your site visitor hooked you need to offer an intuitive interface that makes it easy for them to explore more about your website and business. When it comes to engaging your site visitor then everything depends on your website UX/UI. An optimized UX/UI has the potential to grab user’s attention and offer them a reason why they should stay and explore your site.

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