Useful AI: neural networks for advertising analytics

Neural network-based tools solve many marketing problems. In previous articles, we discussed programs for creating pictures, videos, and text content. Now it's time for analytics! This article is about neural networks for data analytics of advertising campaigns and more.

Analysis of an advertising campaign is a necessary part of the work to evaluate costs and profits, analyze errors and find solutions. However, all this takes time and effort. Analytics is a chore. Routine needs to be automated to free you up for creative tasks.

Moreover, people can make mistakes, get tired, and fail to keep up. Artificial intelligence eliminates the human factor. This is the second advantage of neural networks for analytics.

Neural Network Services for Data Analytics

CLEVR —  advanced AI tools, analytics across multiple marketing channels, and a powerful AI writer to craft content that engages and converts.

Fyle - instant notifications on credit card spend, collect receipts via text, and receive real-time transaction data, without being dependent on your bank feeds.. Helps to analyze and plan budgets, manage finances.

Luminoso - AI technology goes beyond just analyzing customers or employees’ feedback. It uncovers the ‘how’ and ‘why’ behind their responses, and gives you a deeper understanding of their sentiments and reasons, empowering you to communicate better and innovate in ways that truly resonate with them.

RapidMiner is a powerful tool for any analytical task, the enterprise-ready data science platform that amplifies the collective impact of your people, expertise and data for breakthrough competitive advantage.

Analisa - AI-powered Instagram and TikTok social analytics tool that can analyze any public profile or hashtag to help businesses of every type and size succeed in social media.

ChatGPT can also be used for text analysis. For example, analyze customer feedback and respond to it. Or ask to compare the numbers and draw a conclusion. Also, artificial intelligence is able to predict and find the right thing in a data set.

How to use neural networks for analytics to the maximum

Neural network-based tools are specifically designed to analyze any amount of data that is beyond the power of humans or takes an irrational amount of time. AI will cope with the task of visualizing data and getting insights from data, point out weaknesses in an advertising campaign, suggest optimal budget planning, and predict results. This is more than enough for most affiliate marketers to work successfully.

Your task is to use these resources wisely. If at first there are difficulties with this, we are happy to help. Aff1.com friendly managers are always in touch!