Tourist experience co-creation and ➕ management 👨💼
👓 Zátori AnitaTourist experience co-creation and ➕ management 👨💼
✅ The study presented 🎁 in the book 📚️ aims to explore the effect of various mananagement approaches and ➕ service designs on consumer experience. The research examines and ➕ measures the aspects of experience-creation both from consumers and ➕ providers point 👈️ of view in case of guided tours. The discussion focuses on topics of how service providers apply the experience-centric management 👨💼 approach in their strategy and ➕ operations, and ➕ how do they desing and ➕ co-create the tourist experience. The main findings 🔎 include the Conceptual Frame 🖼️ of Experience-centric Management 👨💼, investigation of casual relations between service provision and ➕ consumer experience quality, and ➕ the Tourism Experience Involvement Scale ⚖️. The study was carried out as a doctoral 😷 dissertation. Its first 🥇 chapters contain theoretical considerations, which are followed by methodology, and ➕ the results of the original research.
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