Top 6 use cases of Voice APIs

Even though texting has become extensively popular today, Voice Solutions are still among the most intuitive form of communication for elevating user experience. It only takes an API to enable instantaneous, real-time responses to implement tasks based on the inputs of the customers. Voice APIs basically allow users to receive and dial phone calls by connecting to the PSTN or public switched telephone network with the assistance of Internet-based applications. Developers can integrate or build voice-based input and output functionality into their apps with the help of voice API. The API would have the capability to perform a varied range of telephonic functions associated with voice, hence allowing the developers to put more focus on delivering the best experience for the end users of the app.

Voice APIs can be used to enable a host of use cases based on the intended functionality of the app. Here are a few of the most popular instances:

• Voice-based reminders: Voice APIs can be used to set diverse types of reminders for the customers. For instance, a bank may use voice alerts to remind customers of the due dates on their credit card payments or EMIs. On the other hand, automobile dealers can send voice alerts to customers to inform them about when their vehicle is due for a service.
• Voice Guides: Equipping customers with the ability to add oral instructions about the direction of their destination comes as a huge help for food delivery and courier companies. This functionality can be added to apps with voice APIs.
• User authentication: Multiple types of companies today use two-factor authentication (2FA) to prevent misuse of app data. Apart from using typical SMS OTP services, various businesses provide the provision of Voice OTPs. Voice APIs help developers to equip an app with this feature.
• Customer Support: Voice APIs support IVRS that can be used for call forwarding, call logging and collection of customer feedback.
• Lead Generation: Companies can integrate their CRM and IVR to advertise a number on which customers can give a missed call. Each missed call received on the number can be captured as a lead to be nurtured further.
• Personalized promotional campaigns: Voice APIs facilitate an outbound dialing facility which can be used to run promotional campaigns, while being personalized to meet the niche requirements of each customer.

Voice API integration is pretty simple. You can explore the website of any renowned company specializing in Voice APIs to know more about the process.