The Indian Middle Class in 2025

What the Indian middle class looks like in 2025 and what it is consuming

The Demographic

The Indian middle class -- defined by the economic research as households with annual incomes between 5 and 30 lakh rupees -- is estimated at approximately 300 to 400 million people, representing approximately 20 to 30 percent of the total population. The middle class is the primary driver of the consumer spending that the Indian domestic economy depends on and the primary market for the aspirational goods and services that the Indian consumer economy produces.

The Consumption Patterns

The consumption patterns: the Indian middle class has in the past five years significantly increased its spending on travel (both domestic and international), consumer electronics, health and wellness, and the specific experience economy of restaurants, entertainment, and lifestyle services that rising incomes support. The increase reflects the genuine income growth of the past decade.

Genie Knows Coverage

Genie Knows India covers the Indian middle class because the accountability journalism of the Indian economy requires covering the demographic whose consumption drives it and whose trajectory determines where the economy is going.

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