The Global Manufacturing Story Behind Curry Shoes

Each pair of Curry shoes represents a globe-spanning manufacturing journey. The UA Flow foam is formulated in a German chemical plant using proprietary polyurethane blends, then shipped to Vietnam for precision molding. The Warp upper fabric begins as Japanese synthetic yarns that are knitted in South Korea using specialized machines capable of creating the exact tension gradients needed for basketball performance. These components converge at Under Armour's precision factory in Guangzhou, China, where 87 skilled technicians assemble the shoes using a 23-step process that includes 5 separate quality checks. The factory's solar-powered operations and water recycling system reflect Curry's sustainability priorities. Final products undergo robotic testing that simulates 500 miles of NBA-level wear before shipping to distribution centers in the Netherlands, Illinois, and Hong Kong. This international supply chain allows new colorways to go from design to retail in just 41 days - 30% faster than industry average. Perhaps most impressive is the defect rate of just 0.3%, compared to the 2.1% industry standard. For consumers, this global collaboration results in shoes that perform identically whether purchased in Milwaukee or Manila.