Strategic Board Advisor – Retail AI, Cashback & Emerging Markets

Company: CALLVIUS

The Strategic Context
Across emerging markets and the African continent, the retail sector is experiencing unprecedented digital acceleration. The rise of phygital commerce, Mobile Money, and super-apps is redefining customer loyalty. Within this ecosystem, Cashback solutions, micro-rewards, and intelligent loyalty programs have emerged as the primary drivers of customer engagement, basket size optimization, and retention.
Selected by the World Summit as a strategic Startup Partner, incubated at Station F (one of the largest startup campuses in the world), and recognized by HEC Paris for its exceptional innovation potential, CALLVIUS develops the critical software orchestration layer enabling retail and fintech enterprise leaders to safely deploy, govern, and scale autonomous AI agents.
To guide the product roadmap of our customer engagement vertical (Cashback, Loyalty, Reward Systems) and accelerate our expansion across emerging markets and Africa, we are establishing an elite, multidisciplinary advisory board.
We are seeking a Strategic Board Advisor – Cashback & Emerging Markets.
Your Profile & Institutional Legitimacy
This advisory mandate is exclusively tailored for a C-Level, EVP, or VP executive with proven experience across cashback platforms, large-scale loyalty programs, Mobile Money ecosystems, or major retail networks within emerging markets (with a strong focus on Africa):
* Elite Executive Track: You have led or co-led key players in cashback, retail payment/loyalty solutions, or large-scale customer engagement programs across these regions.
* Cashback & Emerging Markets Mastery: You intimately understand the deep mechanics of this niche: Mobile Money wallet integrations, cash-to-digital conversion rates, reward fraud prevention, affiliate merchant economics, and value trade-offs between retailers and consumers.
* Product Vision & Retail Transformation: You are one of those industry experts who know how to design, evaluate, and structure the strategic digital products that local retailers and tech players will buy tomorrow.
* Strategic Door-Opening Capabilities: You possess an active, trusted network of senior decision-makers (C-Suite executives across major retail chains, telecom/Mobile Money operators, neobanks, and regional marketplaces).
Your Strategic Impact
As a key member of our Board of Advisors, your role will center on two primary pillars:
* Enterprise-Grade Product Validation & Domain Vision: Serving as a strategic sparring partner to test and refine our shopping, cashback, and loyalty AI use cases. You will help us adapt our technology to the operational realities and consumer behaviors unique to emerging markets and the African continent.
* Strategic Sponsorship & Warm Introductions: Leveraging your tier-one network to sponsor qualified introductions to C-Suite leaders, retail directors, and key technology decision-makers across the region—accelerating the deployment of pilot programs (POCs) and strategic partnerships.
The Alliance: Alignment of Interests & Time Efficiency
Recognizing the rarity of your expertise and the value of your time, we have structured an elite, frictionless partnership framework:
* Compensation: Equity allocation.
* Equity Alignment: A competitive allocation of Advisory Shares, directly indexed against value creation and strategic milestone achievement.
* Time Efficiency: A low-overhead, asynchronous commitment limited to 2 or 3 targeted interactions per month (focused strategic reviews, advisory boards). This format is calibrated to fit seamlessly alongside your current executive duties or board mandates.
* Framework: 100% Remote.
Governance & Next Steps
If you are ready to leverage your emerging markets vision and network to help shape the next generation of AI-driven retail and cashback infrastructure, we invite you to connect with us for a preliminary discussion.
Discussions will take place directly with the executive leadership of CALLVIUS.
Confidentiality Note: All preliminary, technical, or strategic discussions will be conducted on a strictly confidential basis and subject to a Non-Disclosure Agreement (NDA).

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