Smylie Kaufman's Viral What's Happening Meme

'What's Happening – Smylie Kaufman' refers to a viral moment involving former PGA Tour golfer Smylie Kaufman and his popular catchphrase.

Background:

Smylie Kaufman is a professional golfer who won the 2015 Shriners Hospitals for Children Open but struggled with form afterward.

He transitioned into golf media, becoming an analyst for Golf Channel and NBC Sports.

The Viral Moment ('What's Happening?')

In 2023, Kaufman started a recurring bit on Twitter (X) and The Smylie Show (his podcast) where he would post short, humorous videos of himself asking, 'What's happening?' in a deadpan, awkwardly intense tone.

The phrase became a meme, with fans and fellow golfers (including Max Homa, Justin Thomas, and Jordan Spieth) imitating it. Kaufman leaned into the joke, even using it in his TV broadcasts, further boosting its popularity.

Why It’s Funny

The delivery is unexpectedly serious for such a simple question.

It became a greeting among golf fans and players.

Kaufman’s self-aware humor made it stick.

Recent Updates (2024)

Kaufman continues to use the phrase in his media appearances.

It remains a golf meme staple, often referenced in broadcasts and social media.

If you’re looking for the original clip, check his Twitter (@SmylieKaufman10) or YouTube (The Smylie Show).

Would you like a link to one of his 'What's happening?' videos?

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