Seven Benefits Of Giving Free Samples
It can feel like you're wasting money if you give away samples or demos of the product. The best way to approach it is. If you're able prove its worth and value, why not give it away at no cost? If you distribute them in the proper amounts and thoughtfully, however, free product samples, can be successful. Here are some advantages to offering product samples to customers to those who want them.
Help spread the word
It is easy to boost awareness by offering free samples. Determine the most efficient method to distribute free samples to your targeted market and let them spread your name among their friendship group.
Shows your generosity
The generosity of your company is evident by giving away free stuff. You've given out free samples with no strings attached. You don't expect to receive feedback, tips or a future purchase - you're just trusting them to take the product in their hands and judge it for themselves.
Receives feedback
It's possible that you don't receive feedback, but that doesn't suggest that you will not. It's possible to get some feedback if you hand out samples of free products in person. You can receive online feedback by adding a hashtag or your Twitter handle on the packaging. Retweet the most positive endorsements that your product receives, further improving brand awareness.
Explores new product possibilities
After you've completed the thorough testing procedure for your new product It could be a good idea to prepare prototypes for the markets you intend to target to evaluate before manufacturing the product. If you get positive reviews, that could be enough to receive the approval of the manager to order the product in large-scale production.
Tempts existing customers
You can offer free stuff to customers who spend more than a specific amount. You could offer samples for similar products or brand new lines of products, anything that will tempt your customers to purchase that product in the near future.
Receives publicity
It is possible to get press coverage or internet buzz if your sample or demos are distributed in a unique way. The most obvious publicity tactics don't always get a good reception from the general public, so be subtle.
Shows confidence in your product
It is a sign that you are prepared to give away the product for free. Businesses that don't have confidence in their product are unlikely to wish to stop groups of people in the streets, only to hear that they aren't happy with the product.