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This article is more than 2 years old. This small town in Mexico is addicted to Coca-Cola. It also grapples with a deadly disease. Mexicans are the biggest consumers of sugary drinks in the world. For one small town Coca-Cola is king, but its obsession with the fizzy drink is having dire health consequences. Published 6 September am. Image: Mexicans are the biggest consumers of sugary drinks in the world. Key Points Nobody in the world drinks more Coca-Cola and other fizzy drinks than the residents of Chiapas. But this obsession with the fizzy drink is having dire health consequences. Consequently, Mexico is facing an obesity epidemic and in Chiapas, health officials have declared a diabetes emergency. They also had diabetes. As a musician, Pedro is often called to play at the funerals of residents who have died too young. Pedro's brother, Roberto, could be having a diabetic emergency. In Chiapas, which has a population of 5. Type 2 diabetes is the most common form of diabetes. Though is it unknown as to whether excess sugar is the main cause, a person is more likely to be diagnosed if they are overweight. Obesity levels in this Mexican state are high, and are linked to the consumption of high-calorie sugary drinks. She sells around fifty crates a month. Her perspective on the origins of diabetes differs to the scientific and medical reasoning due to her religious beliefs. When we scold each other, when we yell at each other, it turns into diabetes. I have drunk and eaten plenty of soda, liquor, beer and chicken. A religious ceremony involving bottles of Coca-Cola. Why such a large consumption? With a growing population, safe drinking water is becoming increasingly scarce in a town where some neighbourhoods have running water just a few times a week. So, many residents drink Coke produced by a local bottling plant. The beverage can be easier to find than bottled water and is almost as cheap. The plant is owned by Femsa, a food and beverage conglomerate that owns the rights to bottle and sell Coca-Cola throughout much of Latin America. The owners are allowed to extract more than 1. Doctor Marcos Arana is campaigning against the power and influence of Coca-Cola. The city has grown a lot and there is a greater demand for water now. It says it understands water is a vital shared resource and has been investing in conservation projects for over a decade. The company gets its water from deep underground wells, but the drinking water people rely on comes from overground springs. This sample shows E-coli is present in the town's drinking water supply. In , an estimated 14 million adults in Mexico were living with diabetes with a rise of 10 per cent in the last two years. Almost half of those living with the disease were undiagnosed. To combat the health emergency, Mexico introduced a sugar tax in of around a 10 per cent increase in price on any non-alcoholic drink containing added sugar After the first two years of the tax, Mexico saw an estimated 7. Since its introduction, a global momentum for this form of fiscal policy has been building, especially in Australia. Earlier this year, the Australia Medical Association AMA launched the SicklySweet campaign , which suggested a tax of 40 cents per grams of sugar, reducing sugar consumption of sweet drinks by 12 to 18 per cent. The AMA says Australians drink more than 2. Maria Ton runs a shop that sells Coca-Cola. In Mexico, Coca-Cola had been around for decades before it started booming in popularity. This shift happened in the late s when one of its delivery workers, Vincente Fox, rose through the ranks to become president of the company in and eventually president of Mexico in Since its spike in popularity, Coca-Cola has become ingrained in culture. Maria buys two crates of Coca-Cola a week. Follow SBS News. Download our apps. SBS News. SBS Audio. SBS On Demand. Listen to our podcasts. SBS News Update. An overview of the day's top stories from SBS News. Interviews and feature reports from SBS News. SBS On the Money. A daily five minute news wrap for English learners and people with disability. Get the latest with our News podcasts on your favourite podcast apps. Watch on SBS. Take a global view with Australia's most comprehensive world news service. Watch now. Watch the latest news videos from Australia and across the world.

This small town in Mexico is addicted to Coca-Cola. It also grapples with a deadly disease.

San Cristobal buy coke

Emerging somewhat bleary eyed from the overnight bus journey — although we both slept better than we thought we would — and blinking in the morning sun, the crisp freshness of the mountain air strikes us immediately. After several stays in humid locations over the last few weeks, culminating in the cloying air of Palenque, it feels like a completely different climate here. We are some 2, metres higher above sea level than we were in Palenque and it is instantly noticeably different. This is San Cristobal de las Casas, where evenings will be chilly and, if all goes according to plan, virtually the last point at which we feel colder air on this trip. San Cristobal has been a destination for travellers for several decades, drawn by its reputation as a stronghold for tradition, set in the midst of one of the most deeply rooted indigenous areas of Mexico. Tribal dress is commonplace, not for show but more through custom, as women in particular go about their daily business in traditional finery: sweeping colourful dresses for some, feathery woollen skirts for others. The differences in style are due to differing tribal origins, mostly the tzotzil and tzetzal tribes. As a consequence of the popularity of travel to here, artisan markets and shops have sprung up all over town. Dreadlocks and floating outfits are nearly as common as tribal wear. With its colourful low rise buildings facing each other across narrow cobbled streets, San Cristobal is so very attractive, given further character by the tree clad mountains which encircle the town. Its churches are expansive and equally colourful, each seeming to have its own colour scheme distinct from the others. All of the narrow streets in the compact centre are one-way, with just a few car free streets close to the cathedral, all adding up to a beautifully quaint setting. The churches of the town possess a real individuality beyond their colourful exterior: intricate golden detail adorns the walls of Santo Domingo de Guzman, red white and green neon illuminates the inside of Guadalupe. Jesus is presented in uncharacteristic purple robes, and then in a sparkling silver gown; one church is laden with flowers, another with garlands. Bell towers of the churches rise above all other buildings, suburbs creep up the mountainsides, cars by definition can move only slowly across the uneven cobbles and around degree corners, clothes shops shout bright colours and the town smells of coffee and chocolate. We find ourselves billeted in a ridiculously large house here, tucked hacienda style between streets and completely hidden from view. Thinking we were renting just part of the house, we find ourselves instead with five double bedrooms, four bathrooms, large lounge and kitchen, wooden beamed ceilings and castle-like staircases. All for the price of…for a whole week, less than one night in a San Francisco hotel. And this is where the peacocks come in. Outside in the sizeable garden there are two males and two females, plus a large unidentified fowl with a fluffy chick in tow. As airbnb stays go, this is one BIG property. The presence and the influence of the indigenous tribes is powerful and unmissable here, in San Cristobal itself and in the surrounding mountain villages, so much so that this was the birthplace of the Zapatista movement, an organisation which has fought — physically and politically — to protect the rights of those indigenous peoples. Ancient mystical beliefs are interwoven with modern day living in strange and intriguing ways, none more so than the influence of Coca-Cola. The origins of this date from when the first introduction of Coca-Cola to these parts made it cheaper than clean water. Even more amazing is the fact that Coke has become completely intertwined with mystical beliefs, forming part of deeply religious ceremonies to the point where the inevitable burping which follows consumption is seen as a method of expelling evil spirits from the body, bizarre as that may seem. Drink cola, burp, and you are cleansed. The epicentre of this intriguing enclave is the village of San Juan Chemula, our visit there is so full of oddities that the story will appear in our next post. The longer we are here, the more we come to appreciate that San Cristobal is something of a foodie paradise. Like so many mountain and remote areas, Chiapas state has its own examples of local delicacies — drinks wise, these are pozol and pox. Pozol is a non-alcoholic drink made from cacao and corn and served cold, a kind of thick and grainy chocolate drink. Pox, meanwhile, is the local firewater. An hour or so from San Cristobal is the spectacular Sumidero Canyon where the Rio Grijalva flows between the sides of a gorge up to metres high. Waterfalls drop from such ridiculous heights that half of the cascading water drifts away on the breeze and never makes it to the foot of the fall. Oh, this modern world huh. San Cristobal de las Casas is rapidly endearing itself to us with its unique characteristics. Our next post will see us venture out of town to delve more deeply into some of the tribal mystique and take a peek under the surface of a very different world. What a wonderfully colorful place from the dress to the buildings to the flowers! Sumidero Canyon is absolutely stunning even if there are crocodiles along the banks , and it reminds me somewhat of the fjord we saw in Alaska. Thank you for sharing San Cristobal and your Airbnb with us. I am excited to see where your next adventure takes us. Love the canyon, not the swlfie-takers. You are certainly having a lot of great experiences on your travels. Where next I wonder. Will be in our next piece! Looks very pretty and quaint, so many interesting churches. I am intrigued by all the Coca-Cola drinking and I guess they drink the full sugar one? I can understand your frustration with the Instagram influencers posing for photos, it can be very irritating indeed. But in a religious ceremony?? Wait till you see the next instalment Gilda! Love the photos of the wonderful accommodation and awesome canyon. Cheers, Mark. Hi Mark, yes you can see the results whenever you illicit a smile from anyone. The weirdest bit is the religious significance though, it really is odd. Such a pretty town and the house looks enormous as you say, you really struck lucky. There must be many diabetics there and bad teeth! What with the colourful houses, beautiful churches and traditional dress I had already decided this was a town for me. Then you say it smells of coffee and chocolate, and is a foodie heaven — what more could I ask?! It is, and Mexico is proving to be far more varied than we thought, having been to just one region previously. And the photos are incredible! Looking forward to reading more about the your travels around the country. Seems like we are late for the party, but any rooms left for us? We are very quiet, and we cook. The aromas of chocolate and coffee floating around, perfection. A really lovely place — colourful and beautiful churches and it smells like chocolate and coffee — that is a great selling point. Your accommodation … my word, you could have rented it out to more people while being there! Great views of the town and the canyons — those spraying waterfalls are amazing! Even though Steven and I met in Mexico, I sadly know so little about the country. Thanks for educating me to the beauty of the vast country through your text and photos. The Hungry Travellers Independent travel, food, photography and culture. Morning sun through the bus window San Cristobal de las Casas This is San Cristobal de las Casas, where evenings will be chilly and, if all goes according to plan, virtually the last point at which we feel colder air on this trip. San Cristobal San Cristobal San Cristobal has been a destination for travellers for several decades, drawn by its reputation as a stronghold for tradition, set in the midst of one of the most deeply rooted indigenous areas of Mexico. San Cristobal Typical comidas, San Cristobal With its colourful low rise buildings facing each other across narrow cobbled streets, San Cristobal is so very attractive, given further character by the tree clad mountains which encircle the town. Santo Domingo de Guzman Church The churches of the town possess a real individuality beyond their colourful exterior: intricate golden detail adorns the walls of Santo Domingo de Guzman, red white and green neon illuminates the inside of Guadalupe. Guadalupe church, San Cristobal Guadalupe church Guadalupe church Bell towers of the churches rise above all other buildings, suburbs creep up the mountainsides, cars by definition can move only slowly across the uneven cobbles and around degree corners, clothes shops shout bright colours and the town smells of coffee and chocolate. Cerillo church Cerillo church Cerillo church, San Cristobal We find ourselves billeted in a ridiculously large house here, tucked hacienda style between streets and completely hidden from view. Ladies in traditional dress Ladies in traditional dress Ancient mystical beliefs are interwoven with modern day living in strange and intriguing ways, none more so than the influence of Coca-Cola. Sumidero Canyon An hour or so from San Cristobal is the spectacular Sumidero Canyon where the Rio Grijalva flows between the sides of a gorge up to metres high. Sumidero Canyon Sumidero Canyon San Cristobal de las Casas is rapidly endearing itself to us with its unique characteristics. Share this: Twitter Facebook Pinterest. Like this: Like Loading Mike and Kellye Hefner August 12, at pm Reply. Thanks guys x Loading Love the dog in the baja! And the baja matches my own exactly! Monkey's Tale August 12, at pm Reply. Maggie Loading We could fit you and several others in it! Heyjude August 12, at pm Reply. Gilda Baxter August 12, at pm Reply. Lookoom August 13, at am Reply. You manage to capture the amosphere so well through your photos and your words. Thank you Loading Born To Travel August 13, at am Reply. Cheers, Mark Loading Alison August 13, at am Reply. Alison August 14, at am Reply. All very weird! Toonsarah August 13, at pm Reply. Sam Hankss August 13, at pm Reply. It all sounds fantastic! It is, and Mexico is proving to be far more varied than we thought, having been to just one region previously Loading Thank you Sam! Andrew Petcher August 13, at pm Reply. Looks wonderful, especially that market. Latitude Adjustment, A tale of two travelers! August 13, at pm Reply. We will take whichever room Monkeys Tale does not want. What a deal. Annie Berger August 15, at am Reply. What a delight to be so immersed in indigenous culture and stunning natural beauty! Loading Comments Email Required Name Required Website.

San Cristobal buy coke