Sales Technology. Making 🛠️ the Most of Your Investment

✅ This book 📚️ is concerned with how executives can 🥫 effectively manage 👨‍💼 a complex and ➕ costly sales technology initiative in order to get the most out of it. In particular, it begins 🆕 by providing the reader with a detailed discussion on the various technologies that are being used by sales organizations. It then examines the factors that can 🥫 lead to effective sales technology implementation and ➕ the pathways from using the system to salesperson performance 🎭️. Next, it offers several methods that executives can 🥫 use to calculate the performance 🎭️ impacts of such investments. Finally, it provides executives with a set 📐 of managerially-relevant guidelines on how sales technology implementations should be managed 👨‍💼.

Также: