SMM Specialist: Job Description
We’re looking for a passionate SMM expert who can help us grow the online presence for our brands in the e-learning niche.
The main responsibilities will be to build the SM presence, distribute the high-quality educational content, spread news about our great new courses, and gain followers on Facebook and LinkedIn for these brand:
You will be responsible for content research, creation and distribution for these brand based on the internal content base and the latest industry trends.
We constantly produce articles and other educational materials so you will have an extensive content library to work with. In addition, we use Hootsuite to automate the content distribution so it will save you a lot of time.
Every month, we will do a course giveaway campaign where for 6 days we give access to our new courses for free, and you will also be responsible for researching influencers, groups, and communities on Facebook and LinkedIn and sharing the announcement about the course giveaway on them to get maximum enrollment in 6 days!
We create amazing courses so it will make this task so much easier!
Required skills:
- Strong English is a must! We’re looking for a person who has advanced or at least a strong upper-intermediate level of English.
- Proven record of growing follower base for businesses on Facebook and LinkedIn. Experience in e-learning and western market is preferable, but not mandatory
- Successful implementation of the SMM strategy from scratch
- Strong skills in content research, planning, and creation
- In-depth knowledge and understanding of Facebook, LinkedIn, Instagram: ecosystem knowledge, promotion, analytics, targeting
- Experience in distributing and attracting target audiences organically
- Ability to plan content and posting and use different tools to manage multiple social media channels
- Personal qualities — results-oriented, proactive, analytical thinking
Desired skills:
- Experience in launching with paid ads on Facebook
- Experience in Facebook lead generation campaigns
- Experience in planning and executing Content Marketing initiatives outside of Social Media (for example, curating website content creation, blog posts, email campaigns etc)
- Experience in Email Marketing and Lead Nurturing
- Copywriting skill for email copies and social media post will be a plus
- Experience in growing follower base and building SM presence for the US brands will be a plus
If you don't have the desired skills, don't be afraid! We assume that you will learn in this position as well as apply your existing knowledge. As we’re a small marketing team, we share responsibilities among each other and you will have the opportunity to learn from your colleges and expand your marketing knowledge.
Contact us brusnikinhr@gmail.com