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Web development company Wix.com Ltd. filed plans Tuesday for an initial public offering of its shares. The Israeli company said it may raise up to $100 million in the IPO, but that could change as the bankers managing the deal gauge investor interest. Wix has not determined how many shares will be sold or at what price range. It plans to list shares on the New York Stock Exchange under the ticker symbol WIX. The company provides customers with tools to create and manage websites and mobile applications. It has more than 37 million registered users in 190 countries, according to its filing with the U.S. Securities and Exchange Commission. The company plans to use the proceeds from the offering for general corporate purposes, including potential acquisitions. Wix.com generated revenue of $43.7 million in 2012 and reported a loss of nearly $15 million. It has posted a loss for the past three years, according to the filing. View comments
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