Performance Marketing Communication Manager в Bonduelle
Moscow
Responsibilities:
- ORM - online reputation management (e-com): to work with monitoring system and constant work together with agency on products star rating growth (keep mid rating not less than 4.6) and positive reviews. Regular reporting
- To realize all efforts which work on e-com market share and CR (conversion rate) grow brands (canned and frozen categories) with marketing instruments (traffic, product visibility on site, quality of content)
- Performance advertising (CPA, CPC formats) +in collaboration with retailers – Always on support with traffic to product pages of key e-com partners with performance advertising both in search engines and on retail platforms, marketplaces
- Site performance (traffic and conversion incl SEO). Company product pages optimization and product pages SEO. CR monitoring and optimization
- E-commerce activations. Direct product/category activation on e-com (product media support flights and always on support on marketplace) according to product priorities calendar
- CRM (e-mail performance marketing) – activation of subscribers base and conversion them into buyers.
- E-com content guidelines creation – rich content guidelines for production creation and description re-writing according to data knowledges that grow conversion.
- Documents management
Required skills:
- University degree in Marketing/Economics
- Professional experience not less than 3 years
- Strong analytical skills
- Presentation skills
- Level of English not less than Upper-Intermediate
- True interest in performance advertising and e-com
- Terms:competitive salary
- annual bonus
- food compensation
- medical insurance compensation
- pension program
Apply:
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