Paid Media Expert (full time)

Company: Accelerate Marketing

The Paid Media Expert will direct the development and execution of our paid media strategy across all digital platforms. This position requires a strong blend of creativity & innovation 💡, sharp analytical thinking 🧠, and proactive ownership 🚀 to drive sustainable growth and maximize return on investment.
The ideal candidate will be a results-oriented self-starter, responsible for critically evaluating our current campaigns and providing strategic recommendations to guide the company toward a more effective approach. You will have the autonomy to manage campaigns from concept to completion, ensuring alignment with our business objectives. While leveraging AI tools 💻 for analysis is encouraged, this role relies on expert judgment and strategic ingenuity to create campaigns that resonate with our audience.
Key Responsibilities
🔹 Campaign Strategy & Management 🎯
* Develop, launch, and manage end-to-end paid media campaigns 🚀
* Focus on key platforms: YouTube Shorts, Google PPC, and Meta Ads
* Collaborate with internal teams 🧑‍🤝‍🧑 to align ad creative with campaign goals
* Own the campaign calendar and ensure timely execution. 🗓️
* Manage and allocate budget effectively.
🔹 Performance & Optimization 📈
* Analyze campaign performance data to find actionable insights. 📊
* Deliver clear, concise reports on key metrics and ROI
* Proactively suggest and implement optimizations to improve results. 🛠️
* Conduct A/B testing on ad copy, creative, and landing pages
🔹 Innovation & Growth 💡
* Reassess our entire paid media history to build a smarter strategy. 🗺️
* Brainstorm new, creative ideas to enhance channel performance and engagement
* Stay up-to-date on the latest paid media trends and platform updates. 🧠
* Identify and pitch opportunities for expansion into new channels or tactics
🔹 Accountability & Communication 🗂️
* Deliver campaign builds and reports ✅ on time
* Communicate strategy, updates, and results clearly to the team. 🗣️
* Respond to Basecamp messages promptly and be available during working schedule.
* Maintain an organized workflow for all active and planned campaigns
This role is ideal for a data-driven creative who loves combining strategy, testing, and action and wants to take full ownership of building a paid media function that delivers measurable results.
Requirements
✅ YouTube Shorts Ads experience – required, this is a key focus for the role
✅ Google PPC & Meta Ads experience – required, with a strong portfolio of results
✅ Creative and strategic mindset – able to develop innovative campaign ideas
✅ Analytical thinker – can interpret complex data and make clear recommendations
✅ Proactive and independent – a self-starter who takes initiative and ownership
✅ Fluent in English – bilingual or native fluency required
✅ Tech-savvy – comfortable with Google Ads, Meta Business Suite, Google Analytics, etc.
✅ Highly organized – able to manage multiple campaigns and priorities effectively
✅ Detail-oriented – catches the small stuff that makes a big difference in performance
✅ TikTok or LinkedIn Ads experience – a plus, but not required.
This is a fully remote, full-time role, so you can work from anywhere while growing your career. Salary starts at 1.4K USD based on experience. If you're interested in the position and the salary is within your expectations, we want to hear from you! Send your CV and a 1-minute video telling us why you’d crush this position to bryan@accelerateyourmarketing.com. Make sure you use “Accelerate Paid Media Expert 🚀” as your email subject.

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