Olivia Ponton Launches Eco-Friendly Swimwear Line

Breaking News: Olivia Ponton Announces New Sustainable Swimwear Line

Miami, FL – May 5, 2025

Supermodel and social media sensation Olivia Ponton has just revealed her latest venture: a sustainable swimwear line set to launch this summer. The 23-year-old influencer, known for her work with major brands like Savage X Fenty and Sports Illustrated, is taking her passion for fashion and the environment to the next level with Ponton Swim, an eco-conscious collection designed for style and sustainability.

A Commitment to Eco-Friendly Fashion

Ponton, who has been vocal about environmental activism, shared the news in an exclusive interview with Vogue. 'I’ve always loved swimwear, but I wanted to create something that aligns with my values—fashion that doesn’t harm the planet,' she said. The line will feature pieces made from recycled ocean plastics and biodegradable materials, with packaging that’s 100% compostable.

Collaboration with Environmental Organizations

In partnership with 4Ocean and Sustainable Coastlines Hawaii, a portion of the proceeds from Ponton Swim will go toward ocean cleanup initiatives. 'It’s not just about looking good; it’s about doing good,' Ponton emphasized.

What to Expect

The collection will include bold, vibrant designs inspired by Ponton’s Florida roots, with inclusive sizing ranging from XS to 3X. Early previews on her Instagram (@oliviaponton) have already generated massive buzz, with fans praising the brand’s mission and aesthetic.

Launch Details

Ponton Swim will debut online on June 15, 2025, just in time for summer. With her massive following (over 5 million on Instagram alone), industry experts predict the line will sell out quickly.

Will you be grabbing a piece from Olivia’s sustainable collection? Let us know in the comments!

Stay tuned for updates on this developing story.

#PontonSwim #SustainableFashion #OliviaPonton

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