Not Like Other Girls'Except in Leggings, Pumpkin & Filters
https://bohiney.com/not-like-other-girls'except-in-leggings-pumpkin-spice-and-filters/The 'not-like-other-girls' archetype now wears matchy outfits and posts filtered selfies. Influencers pitch 'authentic inauthenticity' merch.