Mygift giftcardmall com Balance
cMygift.giftcardmall.com: The Visa Prepaid Gift Card Website That Has Now Been Moved to Giftcards.com
For years, Visa prepaid gift card holders who purchased their cards through GiftCardMall.com were directed to a dedicated site — cMygift.giftcardmall.com or www.GiftCardMall.com/Mygift — to activate their cards, register billing information for online use, and check balances. This served as the official online portal for managing these prepaid Visa gift cards printed with instructions on the back of the card. But as of early 2025, long-time users and newcomers alike are noticing an important change: the GiftCardMall site that once powered these services has been moved and consolidated into Giftcards.com.
The Shift from GiftCardMall to GiftCards.com
GiftCardMall was once a standalone online gift-card marketplace and management hub owned and operated by Blackhawk Network Holdings, a major prepaid and gift card services provider. Over time, Blackhawk gradually integrated GiftCardMall.com into the larger GiftCards.com platform, which offers thousands of branded gift cards and also issues its own prepaid Visa and Mastercard products.
By early 2025, GiftCardMall.com’s main storefront was deactivated and redirected to GiftCards.com as part of this consolidation effort. If you visit the old GiftCardMall.com homepage today, you’ll now be sent to GiftCards.com — a move intended to unify the shopping experience, streamline customer support, and improve security across all gift card services.
However, this transition hasn’t meant that your existing Visa prepaid gift cards have suddenly stopped working. Rather, the tools and services you depended on — like balance checks, activation, and card registration — have been absorbed under the GiftCards.com umbrella, or are still accessible through legacy sub-domain pages where necessary.
What the Change Means for Cardholders
If your Visa gift card has the URL cMygift.giftcardmall.com or GiftCardMall.com/Mygift printed on the back, that doesn’t mean your card is invalid or a scam — it simply reflects the old branding and site structure that has now been updated. Here’s how things work now:
1. You May Be Redirected Automatically
When you visit the old GiftCardMall URL today, most browsers will redirect you to the equivalent page on GiftCards.com, where you can look up your balance or manage card functions. This is a safe, intentional giftcardmall mygift redirect implemented by the company.
2. Legacy Tools Still Exist in Some Cases
Certain sub-domain services — especially the original Visa gift card management portal — may still operate at URLs like mygift.giftcardmall.com. Users sometimes still access these directly because older cards list these addresses. However, many users report that these pages can be unreliable or redirect you again to the main GiftCards.com balance pages.
3. Your Card Still Works as Normal
Importantly, the prepaid Visa card itself remains valid and can be used wherever Visa debit cards are accepted — just as before. Whether you use it in-store, online, or to make purchases wherever Visa is supported, the card continues to function as intended as long as it has a remaining balance.
Why This Change Happened
The move from GiftCardMall.com to GiftCards.com wasn’t a sign of trouble — it was a strategic consolidation:
- Unified customer experience: Rather than split activity across multiple sites, Blackhawk Network now uses GiftCards.com as a centralized platform for purchasing, managing, and supporting gift cards.
- Stronger web infrastructure: Rather than maintaining two separate systems, a single website simplifies technology updates and enhances security.
- Brand clarity: GiftCards.com has become the parent brand consumers now recognize most widely for gift card shopping.
Tips for Cardholders in Transition
If your current Visa gift card references the cMygift.giftcardmall.com or GiftCardMall.com/Mygift URL, here are a few practical tips:
👉 Use GiftCards.com for Core Functions
To check your balance, activate your card, or register it for online use, visit the GiftCards.com balance and activation pages — most older URLs now redirect there.
👉 Type URLs Directly
Avoid clicking suspicious links in emails or ads. Type URLs directly into your browser to reach legitimate portals.
👉 Verify Security
Look for “https://” and a padlock icon in the browser’s address bar when entering card numbers. This helps ensure you’re on a secure, official page.
👉 Contact Support if Stuck
If you have trouble accessing your card details or activation tools, use the customer service number printed on the card — it’s still the most reliable way to get direct help from the issuer.
Conclusion
The migration of cMygift.giftcardmall.com and related GiftCardMall gift card tools to GiftCards.com marks the end of an era but not the end of your Visa prepaid card’s usability. The change brings with it a more modern, centralized platform for gift card holders and shoppers alike, while still preserving the value and functionality of existing prepaid Visa cards issued under the old system. Whether you’re activating a new card or checking a balance, you’ll find the resources you need on GiftCards.com — with legacy support pathways still available where needed.