Moon Persuasive Speech
Moon Persuasive Speech😍Great newsletter examples are interesting, captivating, and functional. The best brands are always searching for new, relevant marketing newsletter content ideas that go outside of predictable sale announcements and boring confirmation emails. They offer real solutions to the pain points and problems their subscribers face, while entertaining and engaging them. All while building trust and confidence in the brand. Online branding and marketing solutions company Tailor Brands uses a classic incentive strategy to get subscribers to fill out a survey. Because sometimes, you just gotta bribe people to get that coveted feedback! This newsletter example is beautifully simple, using color contrast to point your eyes in all the right directions. The green background is the perfect shade to allow for a red and white contrast for the main headline and subheadline, while still using black as the main body copy. This clever use of color puts it in the top examples of newsletter headlines. Sock company Bombas has mastered the art of the referral email. Instead of using blurbs or blocks of text, they use short numbered lists to explain how it all works. All this while maintaining the cool, fun personality of the brand. Casper Labs is the research branch of the premium mattress company Casper. In this dedicated product email, they introduce a company innovation with what I like to think of as grace and poise. They use a problem-solution framework and simple storytelling to show the reader how they solved a problem. To add to their cleverness, they used a trackable URL so they could see how much Kickstarter engagement they got from the email. When you hover your mouse over the slider, you can see a photo of their glow-in-the-dark shoes glowing in action. View the live version here to hover for yourself. Interactive newsletter examples like this one are a fun way to show off your product while standing out from the crowd. The only downside here is that the shoes are designed for women and kids only. Not fair, Toms. Subject line: These Classics glow in the dark! This one is one of those rare exceptions to the rule about always staying consistent with your branding. Anyone with an email account can attest that Cyber Monday turns an inbox into a battlefield. Or your inner lates computer nerd. Or a lates hacker. This is certainly one of the more creative newsletter design examples out there. And they do it all with the help of beautiful product photography. They also have a great use of fonts to add personality while still keeping it clean. This format of this newsletter in this example is short and simple. This immediately draws your eyes to the most important details. Generally speaking, if you want to send an email that builds hype for an upcoming announcement, you need to make sure it really does the job. Otherwise, it can just dilute your campaign and seem a bit spammy. Soylent, a meal replacement product company, sends a simple and clean teaser for a new mystery product in their line. In this newsletter example, they take a more personal approach by putting the spotlight on the men who designed a popular watch line. By putting a face to the products and adding a human aspect to the shopping experience, Fab is helping to build stronger relationships with their subscribers and therefore more brand loyalty. The email uses a neutral color scheme that has nice visual contrast while keeping the high-end feel. Beautiful product photography and lifestyle photos show different variations in the product line as well as how they look in action. And now for some great newsletter design examples from service-based companies, software-as-a-service SaaS companies, and some others in between. Competitive email monitoring tool MailCharts skips the frills for a text-only welcome letter to new subscribers. This is wonderful way to build trust, humanize a company, and encourage engagement. Subject line: How can I help you with email marketing? When it comes to email marketing tools , Grammarly is one of the best. As part of their email marketing initiatives, they send users a weekly update that summarizes their activity with the app. It also shows top grammar mistakes to help keep the user mindful, as well as a writing tip of the week. They keep the copy short while using colors to help create visual separation and easy skimmability. Overall, this email is a great value-add for regular users. Their monthly email gives subscribers curated content like articles, poems, and podcasts, each of which contains captivating stories or a discussion on storytelling itself. In this newsletter example, the email is pristine, with a classic and simple newsletter format. Instead of images, the header has an artistic use of fonts. Visual hierarchy leads you down the page to smaller content links, each with vibrant photos and illustrations to catch your attention. You can tell that this publication is all about storytelling, as the copy uses powerful, descriptive — and borderline poetic — language. Digital marketing automation platform Listrak has a quality newsletter template for promoting its upcoming webinar to help businesses make more money on social media. Keeping with the social media theme of the webinar, the main graphic shows a social media ad displayed on a smartphone. To display the key pain points that the webinar will solve, Listrak cleverly uses boxes that mimic social media posts, complete with tallies for likes and comments. Two thumbs up for this creative newsletter format. Soapbox is a Wistia Chrome extension for recording and sharing videos. To announce the plugin, Wistia uses Soapbox to embed a video into the email. The video is a helpful explainer that tells you all the basics of the extension in a little over a minute. Food delivery service Caviar knows how to keep its brand relevant through the changing seasons. This newsletter example focuses on springtime US Daylight Savings, where the clocks roll forward and everyone gets an extra hour of daylight. The clever headline tells readers they can look their food in the face now, with a GIF of some fries wearing sunglasses. Subject line: No eating dinner in total darkness anymore! On-demand transportation company Lyft has an engaging take on the classic New Years email. Based on the topics, we can infer that Lyft is appealing to its key demographic of young, twenty-something adults. This is valuable info. So Lyft includes Facebook and Twitter sharing buttons to encourage readers to do just that. This email keeps it simple with just one CTA, which is to visit their newest interactive article. The email has a minimalist, simple newsletter template. The tech-inspired blue soundwave GIF makes a low-key-yet-interesting header image. A great newsletter marketing strategy is to keep subscribers in the loop with company news. In this newsletter example, they also share three blog posts — a good amount for more content updates in this newsletter template design without having too many things going on. As an added personal touch to humanize the brand, the email includes the first name of the team member who wrote each article. Here, managed WordPress hosting company Flywheel sends an email to encourage downloads of its free ebook. Then the description is in a smaller, plainer font. I also like how they mention that the ebook gives you 4 tips in 4 chapters. So there you have it! Hopefully, you feel ready to start designing, building, and sending out awesome email marketing campaigns that help accomplish your unique business goals. Subscribe to the newsletters of some of your top competitors and favorite brands. Pay attention to trends and new developments. Try new things, but look closely at the results. What works today may not work tomorrow. Did we leave out any awesome strategies that have worked well for you? Let us know in the comments. Shopify vs. WordPress: Which should you use? We compare Shopify and WordPress in 10 categories to help you choose the b…. Oberlo i…. Oberlo uses cookies to provide necessary site functionality and improve your experience. By using our website, you agree to our privacy policy. Skip to article content Post contents. Tailor Brands 3. Bombas 4. Casper Labs 5. Toms 6. The Hill-Side 7. Anthropologie 8. Peloton 9. Soylent Fab 3 Non-Ecommerce Newsletter Examples MailCharts Grammarly Story Matters Listrak Wistia Caviar Lyft Typeform Fab Non-Ecommerce Newsletter Examples Hire yourself and start calling the shots. Get Started Free. Design and branding. Oberlo i… by Andrew Roach. Build your business. Reject Accept.