Met Art Loreen A

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Met Art Loreen A

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Loreen Arbus was the first woman in the United States to head up programming for a national network - twice (both at Showtime and Cable Health Network - which later became Lifetime).
Loreen Arbus and I met in 2013, when she was Founder & Chair of the Women Who Care Awards Luncheon for United Cerebral Palsy of New York City. Loreen’s parents, Leonard and Isabelle Goldenson, co-founded United Cerebral Palsy inspired by Loreen's older sister with cerebral palsy; where I also attended preschool. Before meeting Loreen, I was invited to her warm, dynamic home accented in vivid colors and an abundance of personality. Walking in, I immediately knew that this is no ordinary woman. In fact, this is a woman who gives voice to everyone and everything around her. 
Loreen Arbus is currently the President of The Loreen Arbus Foundation, The Goldenson-Arbus Foundation and Loreen Arbus Productions, Inc. Through these organizations and in all her endeavors, Ms. Arbus is a fierce advocate for women and girls; a champion for the world’s largest minority, people with disabilities; and is passionate about encouraging employment opportunities in television, film, communications, and the arts. 
Toward this end, she created Lights, Camera, Access 2.0 with Tari Hartman Squire of EIN SOF Communications to provide career mentoring and encourage disability representation in media. These mentoring events take place across the country with industry professionals and stars advising media-focused students, actors, and writers; the most recent events were held in Los Angeles on February 20th with superstar advocates and media darlings Danny Woodburn, Zach Anner, Angela Rockwood, and Jillian Mercado. More LCA 2.0 partners (including yours truly) mentored at an event during the ReelAbilities Film Festival at the JCC Manhattan in New York City on April 3rd.
For a recent one-on-one interview, in a woven, bright orange hat with a black ribbon stripe, and sitting in her apartment, as bright and bold as she is, Loreen says: 
"I wear many hats literally and figuratively and I didn't get here by luck or by birthright" Loreen is referencing her famous father the former head of ABC, Leonard Goldenson and therefore, was presumed privileged. Yet, she says it was far from the case:
“I was told from the earliest age that I needed to work, do what you like, do what you love, but expect nothing in the way of a handout.”
"I never celebrate my birthday, I didn't have anything to do with being born. I want to celebrate what I've done, what I've accomplished" She does however throw birthday parties for her beloved dogs. Aside from a screenplay and original music, she is in the midst of writing her seventh book about her canine children called Canine Masterclass: What My Dogs Taught Me About Life, Love, and Business. Loreen observes:
“We find as animal owners and lovers, that we need to take time away from whatever we think we have to do... and it overwhelms us...and we play, and we don’t think about the allocation of that time as taking away from anything. It is just pure and genuine from the heart time.”
And she's all heart and life-affirming. What philosophy does she live by? "Everything is what it is and it’s opposite, meaning you have to look at all sides of a picture." And the golden rule: do unto others as you would have them do unto you.
“One of the most wonderful people ever to be in my life, was my older sister’s caretaker, Ms. Hansen, who would always say to me, ‘Loreen, be kind and forgive. People often don’t know what they are saying or they’re doing.’ And I always have to keep that in mind. I choose to keep that in mind.”
The author of six non-fiction books, she has also written countless articles for many national publications, and was twice nominated for an Emmy® Award. She co-wrote the first book on AIDs, Everything You Need to Know About AIDs with Dr. Mathilde Krim, the Founder of AMFAR. Her accomplishments are so vastly important, varied, and numerous they are overwhelming.
Loreen Arbus’s commitment and passion for women’s causes, health, and media is evident in her track record of leadership. She currently serves on over a dozen non-profit boards including: Paley Center for Media; The Academy of Television Arts & Sciences Foundation; Harvard Kennedy School of Government Women’s Leadership Board; Harvard School of Public Health; Harvard Medical School Advisory Committee for Neurobiology; Visionary Women.
Ms. Arbus has served as a two-term Governor for the Academy of Television Arts and Sciences; on the boards of Women Moving Millions, The Producers Guild, The Caucus For Producers, Writers and Directors, Women In Film, Women in Cable and Telecommunications; and as Chair of Women In Film International.
When asked about the key to effective leadership, Loreen emphasizes that it's important to: "know your audience, speaking to them and their needs and putting their needs ahead of your own. We should know and understand others before we talk about ourselves."
Despite her accomplishments, Loreen says: "I don't live to impress." Instead, she lives to make a difference. But Loreen admits that one of the biggest difficulties she faces and sees people do to others, is: “People prejudge - they assume they know what the person knows, or likes or who they are.”
So how can we prevent this? She says, "The antidote is never assume."
What do people wrongly assume about Loreen Arbus?
"They assume because I had an extraordinarily unusual, special birthright, because I was born into a family that had much success, that I had it easy."
But with a mentally ill mother and a sister with Cerebral Palsy, who was treated differently and often excluded wherever they went, things were anything but easy at home. She says:
“I can identify with so many different causes and situations because I too was marginalized. And that is the through line for my philanthropy.”
"I define my family foundation and my own foundation...by marginalization. What do all my varied interests have in common? That is the one thing they have in common...marginalization. Women... women artists, people with disabilities." 
In 2014, she worked as Executive Producer of the acclaimed documentary, A Whole Lott More , which examined work and disability, revealing the struggles of over 8 million people in America with developmental disabilities to join the workforce.
Loreen's sister, who had severe Cerebral Palsy, was a big influence on her life and work as an ally for people with disabilities: "I learned so much from her. People never took the time to get to know her...She was a happy soul, she had a beautiful laugh.” Her family experienced frequent discrimination in public; at restaurants and hotels. Loreen Arbus says the only hotels that would let them stay were Howard Johnsons. 
However, Loreen didn’t just feel marginalized because of her sister being different. She also felt singled out and excluded.
In school , and in dance class, where she was often called on last, Loreen struggled to feel accepted:
"I was marginalized as the only person of my religion at my school. One of the worst experiences of my life."
Whatever her accomplishments, Loreen admits she was constantly overlooked or underestimated:
“People would always address the conversation to the male person in the room.”
"I want to help people who don't have access, to have access to that which can make a difference in their lives whether it's money, training, jobs. Whether it's women artists who represent less than 5% of all the art on [museum] walls in the U.S.”
She adds: “The hierarchy is amazing in the arts and in life and I have no tolerance for hierarchy.”
Loreen’s not afraid to provoke others and take action for the sake of good. She looks: “to see the proliferation of good things happening. I think people need to be shaken up a little and meet people they wouldn’t otherwise meet. And have conversations that take them to new and exciting and revealing places.”
"Acceptance is the common denominator for everybody's hopes." And she looks to celebrate and feed that hope through Inclusion.
She tells me I must see another room in her apartment where she worked with a graffiti artist to highlight her favorite words. The centerpiece of that room is: "My favorite word: Diversity."
We talk more about her jaw-droppingly colorful apartment.
"Color lifts my spirit." She also says it’s important to collaborate. For example, the man who help bring color to the walls also gave good advice: “Leave some blank space." Loreen believes this is also great life advice; always leave some room to create for the future.
And the future includes composing music and sharing her father’s and family story:
“I am working with a friend on a screenplay, a docu-drama and it’s based on my father’s life and a lot of my family will be part of it. My mother was mentally ill, but she accomplished and gave so much to this world. We’re going to explode some of the myths that have to do with mental illness.”
Service is Loreen’s imperative: “it is my joy, my pleasure.” A joy for which she has been rightfully celebrated.
Ms. Arbus as pioneer and philanthropist has been recognized with a myriad of awards, notably, The Heart of Giving Award presented by President Bill Clinton in 2001; the Power 100 Women In Entertainment presented by The Hollywood Reporter; the National Association of Women Business Owners Hall of Fame Award; the 21 Leaders for the 21st Century Award presented by Women’s eNews; the Distinguished Service Award presented by the Academy of Television Arts & Sciences.
Loreen has also been honored with the Disability Awareness Award presented by The California Governor’s Committee for Employment of Disabled Persons, Gloria Steinem presented her with the Ms. Foundation for Women 2011 Woman of Vision and Action Award. In 2014, she was honored with the UN’s Woman Pioneer Award. Her speech, focused on disability rights, was seen in over 120 countries on the occasion of Women’s Entrepreneur Day. She was honored with the Arthur Ashe Institute for Urban Health Leadership Award in 2016 in New York City with fellow honorees Robin Roberts and Howard Cross. In the spring of 2017, I was fortunate enough to be in the room when Loreen was honored at the UN Women For Peace Association Luncheon and with the Ellis Island Medal of Honor Award. In 2018, Loreen was honored at by the Museum of Arts & Design in New York City and at the 65th Annual Share Inc. Boomtown Gala in Los Angeles in a special presentation by Gloria Allred.
Despite all of this, recognition is certainly not the goal or motivation for Loreen Arbus. For her, it is about enabling equity and access:
“I want to help people who don’t have access to have access to that which can make a difference in their lives – whether it’s money, training, jobs... whether it’s for women artists who represent less than 5% of all artists on every wall of every museum in this country. 5%. What? When this country is over 50% women. How can this be? And the list is huge and long of those who are marginalized. I am just always fighting mad. Hopefully, I’m not belligerent. But I am fighting mad.”
She’s determined to support lesser known artists and create space for them at home. 
She adds: “I am working on finding some wall space where I can put additional art. I am a compulsive art collector. Not established artists, artists that I see and fall in love with.”
From the day I met Loreen, it was clear she was a generous connector always looking to connect those with common causes so they can create more art, compassion, philanthropy. She says, “It’s like a great celebrated soup, mixing all these people up together. It’s the only thing I can cook well. It is such a powerful thing to help people.”
And Ms. Arbus truly believes you don’t need money to do great good. She believes anyone can do their part no matter what they have or who they know. “Too many people say, ‘Well, I don’t have money. I don’t know people the way you know people, Loreen.’ We all can do so much more if we just realize that we are capable to do it and set our minds to it.”
 It’s this mindset that has been a cornerstone of progress in Loreen’s work and life.
“Setting goals is one of the most important things that we all need to do. And [often we] just convince ourselves that we can’t accomplish everything we want, but we can try and most people have achieved that which they never dreamed possible.”
It’s with this mindset that Loreen has created many grants and programs like the Women’s Media Center Loreen Arbus Journalism Program to create space for people with disabilities to have a voice and represent ourselves.
Loreen has done so because even the most conscientious problem solvers do not seem to prioritize disability. Sitting in many environments where issues are raised, Loreen says:
“I am always hearing the list of things that need to be addressed, but as part of that list, disability is not coming to mind.”
Loreen has been Co-Chair of the Women’s Media Center Awards benefiting the Women’s Media Center for the past eight years. The Women’s Media Center was co-founded by Jane Fonda, Gloria Steinem and Robin Morgan and Loreen is also a past member of the WMC Board of Directors.
“The idea behind [the WMC] is multifold, they have a databank, they train women to go on camera, and the databank is useful, should be useful to those people who say, ‘Oh, there is no woman of authority on that subject.’ Oh, yes, there is and we have them all in our databank. We educate and train and promote women as spokespeople in media. And the other aspect is calling out people. When sexism takes place, which is all the time, people have to be accountable for what they say and it’s unacceptable.”
Launched in 2015, a major initiative Loreen created in partnership with the Women's Media Center, the WMC Loreen Arbus Journalism Program is designed to advance the careers of female journalists who have some form of disability. It supports the research and writing of commissioned articles presented across WMC Features, the WMC Women Under Siege Project, and the WMC Speech Project. These three initiatives focus on different aspects of crucial issues affecting women with disabilities and raise the media presence, voice, advocacy and spotlights experiences of disabled women. WMC Features produce original reports and commentaries on important issues by women experts and journalists. It provides diverse women's perspectives on both headline stories and timely events often bypassed or misrepresented in mainstream media. Thanks to this groundbreaking program, more vital voices of women with disabilities are heard. To date, over a dozen stories have been conceived, assigned, written, posted and distributed to WMC’s massive following, articles shedding light on the Intersectionality of Womanhood, Representation, and Disability; articles such as Kathleen Downes’ “The Power of Holding Hands,” a piece which examines the power of touch for a woman with disability; Elsa Sjunneson-Henry’s article “‘Switched at Birth’ Breaks the Mold in Depiction of Deaf Characters”; and Priyali Sur’s article “Disability: A Major Hurdle on the Migration Route for Women Refugees.”
As with this program for women writers with disabilities and every new frontier that Loreen Arbus has pioneered, she is deliberate in forging her own path creatively, personally, and professionally. “It is important to me to do my life my way.” And yet, it’s all with a selfless goal and an open heart, making a way for others. She is the ultimate ally, a ready and willing vessel for action that is needed. Why? 
Arbus is genuinely curious and wants not only to know, but truly understand and sympathize with those around her. Loreen’s desire to learn, meet new people, and explore keeps her endlessly active:
“I love to go to new places that I have never been to and discover things, places, people.”
Loreen is frequently asked for advice: "What I always say is talk with everyone. Just talk with everyone. Everything in life ultimately is serendipity.” 
When Loreen Arbus meets people she believes in, she becomes their serendipity and champion. For example, she connected our friend, disability advocate and comedienne, Maysoon Zayid to TED where Maysoon shared her utterly beautiful, unique story as a Muslim woman with Cerebral Palsy from Jersey. Maysoon’s talk became the most watched talk on the platform in 2014. A talk with more than 70 million views. Maysoon has said, “Loreen Arbus is my Fairy Godmother,” and she is also that for me, and many other advocates and artists she has generously adopted; marginalized or otherwise, whose lives she has influenced. 
Loreen Arbus is also a Godmother from afar to all women seeking to make a difference, to head a network, become CEO, or live a life of service. She’s broken molds for us all; may we all follow her lead and lead on, each in our own ways. Most generous of all, she shows us how to lift and celebrate others or take them with us as we rise.

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