Marketing Specialist

Company: Virtual Emily Staffing

We are seeking a creative, data-driven, and highly organized Marketing Specialist to join our team. The ideal candidate will have hands-on experience managing digital advertising campaigns, creating marketing content, editing videos, and leveraging AI tools to improve efficiency and campaign performance.
Responsibilities:
* Plan, launch, and optimize paid advertising campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and YouTube.
* Conduct audience research, keyword analysis, and competitor benchmarking.
* Manage advertising budgets and track campaign expenditures.
* Develop and execute multi-channel marketing campaigns aligned with business objectives.
* Create and maintain marketing calendars and campaign schedules.
* Create engaging marketing content for social media, email campaigns, websites, and digital advertisements.
* Edit and produce professional videos for social media, marketing campaigns, webinars, and promotional initiatives.
* Design creative assets using tools such as Canva, Adobe Creative Suite, CapCut, or similar platforms.
* Utilize AI-powered tools to streamline content creation, video production, campaign management, and reporting.
* Leverage tools such as ChatGPT, Claude, Gemini, Midjourney, Canva AI, Descript, Synthesia, or similar technologies.
* Stay informed about emerging AI trends and recommend innovative solutions.
Qualifications:
· 3+ years of experience in digital marketing, advertising, content creation, or a related role.
· Proven experience managing paid advertising campaigns.
· Experience editing videos for social media and marketing purposes.
· Proficiency with AI tools and marketing automation platforms.
· Strong understanding of social media marketing and content strategy.
· Experience with Google Analytics and marketing performance reporting.
· Excellent written and verbal communication skills in English.
Work Monday to Friday / No Weekends
Competitive compensation in USD
100% remote work environment
Paid Time Off (PTO)
Family Day benefits
Professional development opportunities
Collaborative and supportive team culture

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