Managing Identity Frauds to Boost the Demand for SAML Authentication Solution

The key factors driving the security assertion markup language (SAML) authentication market include organizations’ need to effectively manage large volumes of identities; organizations’ need to provide enhanced, consistent, and unified identity security to customers and employees and enhance the operational efficiency; and effective management of stringent regulatory compliance.

The types of SAML assertions passed from identity providers to service providers include authentication, attribute, and authorization decision. Authentication assertion make use of Kerberos, 2 Factor, and other authentication methods to prove the identity of the user. The attribution assertion includes detailed user information, which is used by authorization decision functionality to authenticate and authorize the user using the service.

Various identity providers available in the market include Gemalto, One Login, miniOrange, and various others. Identity providers pass the user credentials to service providers, which include Office 365, Salesforce, AWS, Zendesk, and DropBox. SAML protocol is available as direct integration with SSO, directory integration, and Multi-Factor Authentication (MFA) solutions. SAML authentication solutions are available as on-premises and cloud-based solutions.

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Organizations can avoid certain costs, such as maintenance of infrastructure and technical staff, by using the cloud-based authentication solutions. The cloud-based platforms are beneficial for organizations that have strict budgets for security investments.

The increase in the number of Internet of Things (IoT) and connected devices, and vulnerabilities associated with them are some of the factors driving the adoption of SAML authentication solutions and services. The presence of many SAML authentication vendors, as well as, widespread awareness about these solutions would continue to account for the region’s highest market share during the forecast period.

Its key strategy in the SAML authentication market is to develop business-specific solutions and services according to the current scenario of evolving vulnerabilities. It plans to develop new business models and integrate multi-application solutions as a part of its future strategy. Similarly, Ping Identity, another leading SAML authentication solution provider, offers the Ping Identity Platform that accepts SAML for SSO into SaaS and internal applications because of its versatility and design provided to work with any standards-based identity provider.