Lehrer D. "Hayal Et"
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Ünlü bilim gazetecisi ve The Wall Street Journal'ın düzenli yazarlarından Jonah Lehrer, yaratıcılığın doğası hakkındaki kitabında, çoğu insanın düşündüğü gibi hayal gücünün birdenbire ortaya çıkmadığını kanıtlıyor. Tam tersine insan vücudunda meydana gelen psikolojik ve hatta fizyolojik süreçlerle doğrudan ilgilidir. Büyüleyici hikayeler anlatarak, ünlü ve başarılı insanlardan örnekler vererek okuyucuyu yaratıcılığa farklı yaklaşımlarla tanıştırarak, herkesin yaratıcılık yeteneğine sahip olduğunu açıkça ima ediyor. Sadece hayal gücünün nereden geldiğini ve onu doğru yöne nasıl yönlendireceğinizi bilmeniz gerekir. Lehrer'in önceki kitabı Kararları Nasıl Veririz, uluslararası çok satan kitap haline geldi.
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