Lead Generation Specialist — Paid Ad Creative (Contract, Performance-Based)

Company: SamFusion

SamFusion is hiring a lead generation specialist to source qualified buyers for our ad creative service.
We are a video creative team for performance marketers. We produce UGC, paid social ad variants and direct-response VSLs for brands running on Meta, TikTok and YouTube — 1,240+ projects delivered, 4.9★ across 460 client reviews. Our work sits inside live ad accounts, not in a showreel.
We are not looking for a list. We are looking for someone who can find the specific people who buy this and hand us contacts we can actually open a conversation with.
The engagement
- Paid trial: 50 leads. Fixed scope, paid at your quoted rate.
- We measure connect rate, reply rate and booked calls from those 50.
- If the numbers hold up, this becomes an ongoing monthly retainer at a larger volume. This is the intended outcome — the trial exists to prove the list, not to get cheap work.
- We are taking a small number of specialists onto the trial, not everyone who applies.
Who counts as a lead (our ICP)
A lead is only accepted when it matches all of the following:
1. Company profile — DTC/e-commerce brand, direct-response advertiser, info-product or coaching business, SaaS with paid acquisition, or a performance/media-buying agency.
2. Proof of ad spend — currently running paid ads. Verifiable evidence required (Meta Ad Library listing, TikTok Creative Center, visible YouTube pre-roll, or a public case study/job post referencing paid media).
3. Decision maker — founder, CMO, head of growth, performance marketing lead, media buyer, or creative strategist. Not an intern, not a generic `info@`.
4. Reachable — verified business email (bounce-checked) plus a LinkedIn profile URL.
5. Geography — US, UK, Canada, Australia, UAE or Western Europe.
6. Signal of need — something that indicates creative demand: hiring a video editor/UGC creator, running only 1–2 creatives, complaining publicly about creative fatigue, recently raised funding, launched a new product, or scaled spend.
Deliverable format
A Google Sheet or CSV with one row per lead:
`company · website · industry · country · ad platforms currently running · contact full name · role · verified email · proof-of-spend link · LinkedIn URL`
What gets rejected
- Scraped databases, purchased lists, or anything resold to other clients
- Generic role addresses (`info@`, `hello@`, `contact@`)
- Companies with no evidence of active paid advertising
- Bounced or catch-all emails (please verify before delivery)
- Duplicates of leads already delivered
Rejected rows are replaced free of charge. We check a random sample of 10 out of every 50 before payment.
What we provide
- A clear ICP brief, our offer, portfolio and case studies
- Fast feedback on the first 10 rows so you can correct direction early
- Prompt payment on delivery
Who this suits
- You have built lead lists for B2B services, agencies or creative teams before
- You know how to read the Meta Ad Library and can tell an active advertiser from a dormant one
- You verify emails as a matter of habit — you are not comfortable sending unverified rows
- You can show results from a previous engagement (reply rate, meetings booked, or a sample sheet)
How to apply
* Apply through LinkedIn and answer the screening questions. Applications that skip the pricing questions or the sample will not be reviewed.

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