Junior Paid Media Analyst

Company: Freitag Marketing

About Us & The Position
Freitag Marketing is a fast-growing digital marketing agency helping businesses improve performance through paid media, analytics, and data-driven campaign execution.
We are looking for a Junior Paid Media Analyst to support the implementation, optimization, monitoring, and reporting of paid media campaigns across Google Ads, Meta, and other advertising platforms.
This role works closely with the Paid Media Lead / Strategist, supporting campaign execution, performance analysis, quality assurance, and account operations across multiple clients.
The ideal candidate is analytical, detail-oriented, organized, and comfortable managing multiple accounts while following established processes and performance goals.
Key Responsibilities
* Execute, maintain, and update paid media campaigns across Google Ads, Meta, and other advertising platforms following established strategy and account direction.
* Monitor campaign performance, budget pacing, conversion tracking accuracy, and overall account health, consistently identifying issues, anomalies, and opportunities for improvement.
* Support campaign optimization through keyword research, audience analysis, testing initiatives, and performance reviews.
* Prepare and maintain reports, dashboards, trackers, and account documentation to ensure accurate performance visibility and operational organization.
* Perform quality assurance checks across campaigns, ads, landing pages, tracking implementations, and platform settings.
* Collaborate closely with the Paid Media Lead to communicate findings, flag issues, resolve blockers, and support account growth initiatives.
Note: The Paid Media Analyst may identify opportunities and contribute to performance discussions; however, strategic ownership remains with the Paid Media Lead / Strategist.
Requirements
* 2 years of hands-on experience managing Google Ads and Meta Ads campaigns.
* Experience supporting lead generation and/or e-commerce accounts.
* Understanding of campaign structures, bidding strategies, audience targeting, budget management, ad formats, and conversion tracking.
* Experience with GA4, GTM, Meta Events Manager, and basic tracking validation.
* Strong attention to detail and ability to manage recurring operational, reporting, and QA responsibilities across multiple accounts.
* Ability to identify performance issues, communicate findings clearly, and escalate concerns when needed.
* Strong organizational and time-management skills.
* Upper-intermediate English proficiency.
* Ability to work independently within established processes and team direction.
Preferred Skills
* Experience with CallRail, Looker Studio, GoHighLevel, HubSpot, Shopify, or similar tools.
* Familiarity with Google Ads Editor and bulk upload workflows.
* Experience with local business lead generation campaigns.
* Experience working with small, medium, and larger budgets.
* Familiarity with LinkedIn Ads, TikTok Ads, YouTube Ads, or other paid media platforms.
* Basic understanding of landing pages, CRO, and SEO.
* Familiarity with AI tools for workflow support, reporting, QA, and campaign organization.
What We Offer
* Fully remote work.
* Opportunity to grow within a structured paid media team.
* Exposure to multiple industries, platforms, and campaign types.
* Supportive, agile team environment.
* 12 working days of PTO per year, accrued monthly.
* Selected American holidays.
* Day off on your birthday.

apply