Influencer Sourcing Specialist

Company: Content Lab

APPLY HERE: https://forms.gle/SvMeeKy2gcspA8mv5
Primary Purpose and Function
Content Lab is seeking a detail-oriented and social media-savvy Influencer Sourcing Specialist to join our growing team. The objective of this role is to be our “eyes and ears” across social media, identifying and vetting creators who align with our clients’ brand values, campaign goals, and target audiences across the US, European, and South East Asian markets.
You will be responsible for the top-of-the-funnel discovery process, finding high-potential creators and ensuring they are a strong fit for each campaign’s niche, audience, and creative direction. This role is perfect for someone who lives on TikTok and Instagram, understands creator culture and internet trends, and enjoys the “hunt” for the right talent.
Job Responsibilities
* Creator Discovery & Research: Proactively identify high-potential creators across TikTok, Instagram, YouTube, and other relevant social platforms, with a strong focus on creators in the US, European, and South East Asian markets.
* List Building: Compile and maintain organized creator databases, ensuring all data (engagement rates, niche, audience demographics, platform presence, etc.) is accurate and up-to-date.
* Creator Classification: Tag and categorize talent based on specific campaign criteria such as niche, content style, tone of voice, audience fit, and overall brand alignment to help Campaign Managers select the strongest creators for each brief.
* Campaign Support: Work closely with the management and campaign teams to provide reliable sourcing leads, campaign support, and data preparation that fuels successful influencer marketing executions.
Job Qualifications
* Digital Native: A deep passion for social media content and an “always-on” understanding of TikTok, Instagram, creator culture, and internet trends.
* Market Familiarity: Strong familiarity with creators, trends, and social media culture in the US, European, and South East Asian markets, with the ability to spot authentic creator-brand fit across different niches and audiences.
* Experience: At least 1 year of experience in influencer marketing, talent scouting, creator research, or digital research.
* Technical Skills: Proficiency in Google Workspace, especially Google Sheets, for creator tracking and data management.
* Linguistic Skills: Fluency in written and spoken English is required.
* Ownership: Ability to work independently, stay highly organized, and manage sourcing tasks in a fast-paced remote environment.
Location, Hours and Compensation
* Location: 100% Remote
* Type: Part-Time / Full Time Contract
About Content Lab
Content Lab is a creative growth marketing agency specializing in organic-style social media content for global brands across North America, Europe, and Asia Pacific. Founded in 2021 and recently acquired by SAMY Alliance, we have scaled successfully by working with brands such as Canva, Genshin Impact, Guess Jeans, and other leading global companies.
We are a young, supportive team that values professional growth, ownership, and collaboration. We thrive on rolling up our sleeves to solve challenges while maintaining a positive and fun team culture. Join us and help shape the future of influencer marketing from day one.

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