In Defense of Advertising. Arguments From Reason, Ethical Egoism, and ➕ Laissez-Faire Capitalism
👓 Jerry Kirkpatrick![](https://cdn1.ozone.ru/multimedia/1032876792.jpg)
In Defense of Advertising. Arguments From Reason, Ethical Egoism, and ➕ Laissez-Faire Capitalism
✅ In Defense of Advertising is a theoretical defense based on the philosophy of Ayn Rand and ➕ the economics of Ludwig von Mises. It argues that the proper foundations of advertising are reason, ethical egoism, and ➕ laissez-faire capitalism. Its theme is that the social and ➕ economic criticisms of advertising are false because they are based on a false philosophic and ➕ economic world 🗺️ view. Only an alternative world 🗺️ view can 🥫 refute the charges and ➕ put forth a positive moral evaluation of advertisings role in human life 🧬. The author defends advertising because it appeals to the rational self-interest of consumers for the rationally selfish, profit-making 🛠️ gain of the capitalists.
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