How To Succeed In Business Using Social Media
Social networks are changing the way people meet, interact, exchange opinions and find and view entertainment - as well as the ways brands engage with consumers. Now everyone has a voice and a platform to be heard. Sure there is a lot of noise and random chatter out there, but it is already clear that 'the cream rises to the top' quickly in social networks.
If you create something that's great, people will find it. How's that supposed to happen? Unless you can drive traffic to your social media effort, it's akin to a tree falling in the woods with no one around to hear it. Many tools can drive traffic, including Twitter, Digg, StumbleUpon, blogs, and SEO, but word of mouth trumps them all -- one friend telling another, "Hey, check this out!" is very powerful.
Who is your typical customer? Try and get a wide representation of your customers and work out an average customer from the list of data you have. What is their average age, are they male or female, and are they mostly from a particular country?
Now that you know what your purpose is on your social media sites, your now minimizing lost time browsing and wondering, and meaningless chatting. So Congratulations, you are one step closer to success:). So, *ahem, how are you going to measure your social media success? I bring this up because if you can't measure your goals to meet them, then your kinda kicking yourself in the foot before you even begin... and we really don't want that!
Remember this- your customers and prospective clients are savvy. They are smart. They aren't dough heads. Anyone who is still using the same marketing strategies they used in 1978 at their Toast Masters meeting thinking they can still wow and impress their audience is scrambling to make a profit in today's social media marketing culture.
With internet and social media everything is changing. Social media is a digital version of the good old word-of-mouth marketing. Today, social media is the most easy and cost effective means of communication.
Connect and talk with them. That is one of the most important tasks for a beginner. Just saying, "Hi, how are you" is a killer opening to a connection. Also offer to let them know if you could share any content they may have.
Or say social media agency you are an insurance agent. After spending some time on a national insurer's Facebook fan page, you find you're joining 16,600+ others. Do you have 16,600 clients?
Figure Out Your Goals- I stress this a lot because it is the most important step when embarking into any business. So, you have to determine what you want to accomplish in your social media involvement. Are you offering some type of service? Are you trying to generate leads? Or whatever your goal may be. The answers to your questions will help you determine the type of content you put out there in your social space for your audience to see.
If you aren't seeing your goals met, take a second look at your goals. Were they reasonable? Were they specific? If the issue is not with the goals, then consider the mean used to attain them. รับดูแลเพจ What worked and what didn't?