Growth Marketing Executive — Acquisition, Activation & Automation

Company: Flowmingo AI

Flowmingo is looking for an experienced, highly analytical growth marketer to own our marketing engine from end to end.
About the Company
Flowmingo is a Y Combinator-backed AI platform that's redefining how companies hire. We're an AI-powered interview platform helping fast-growing teams identify top talent faster and more fairly. Our freemium business model is designed for explosive growth and scalability. Here's how it works:
* Free to Adopt, Easy to Recommend: We offer a powerful, no-cost version of our platform, which has eliminated the biggest barrier to adoption. This has fueled our explosive growth, allowing us to more than double our user base in the last year.
* Revenue from Premium Features: Our core business is in our premium offerings. Companies that love our free product and want deeper control over their hiring process pay for our optional premium features.
About the Role
You will be Flowmingo’s first marketing hire, working directly with the founder to increase qualified company signups and activation.
This is a hands-on growth role. You will identify the most important funnel problem, choose the right channel or experiment, execute it, and measure the result.
We are not expecting you to do everything at once. We expect you to prioritize the work most likely to move the numbers.
What You’ll Own
Signup and Activation Growth
Track the journey from:
Website visitor → Signup → Interview created → Candidates invited → Completed interviews
Set practical growth targets, identify where companies drop off, and run experiments to improve conversion.
Growth Analytics
Build and maintain a simple marketing dashboard covering:
* Qualified signups
* Signup-to-activation conversion
* Channel performance
* Cost per signup or activated company
* Retention and repeated usage
You should be able to explain what changed, why it changed, and what should happen next.
Growth Experiments
Test areas such as:
* Landing-page messaging
* Onboarding and activation emails
* LinkedIn content
* Short-form video
* SEO and AI-search content
* Cold outreach
* Partnerships and communities
Each experiment should have a clear hypothesis, metric, and conclusion.
AI and Automation
Use AI and automation to improve marketing speed and output across research, content, email campaigns, reporting, and lead workflows.
We are looking for practical systems—not just AI-generated captions.
What Success Looks Like
During your first few months, you should:
* Establish clear funnel metrics
* Identify the largest activation bottlenecks
* Launch a consistent experiment process
* Increase qualified signups
* Improve signup-to-activation conversion
* Find one or two repeatable growth channels
* Automate parts of the marketing workflow
Success will be measured through business growth, not simply the volume of content produced.
Who You Are
You are a hands-on growth marketer who is comfortable with numbers and independent execution.
You naturally ask:
* How many signups did this generate?
* What percentage activated?
* Which channel produced the strongest users?
* Where are users dropping off?
* Did the experiment improve the result?
You should have previously owned measurable metrics such as signups, leads, activation, conversion, acquisition cost, retention, or revenue.
Strong candidates can clearly explain:
* The starting metric
* The target
* What they personally did
* The final result
* What they learned
Compensation and Benefits
* Negotiable salary based on experience and location
* Fully remote
* Daily overlap with our GMT+7 team
* Direct access to the founder
* High ownership and fast decision-making
How to Apply
Apply using the provided application link.
Selected candidates will complete a short AI-powered interview through Flowmingo to assess their growth experience, analytical thinking, and communication.
This is an opportunity to build the early growth engine for a YC-backed AI hiring platform that helps recruiters interview and evaluate candidates at scale.

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