Google Ads Manager
Digital nomads. Work from anywhereCompany: Capture Digital Marketing
Company Description Capture Digital Marketing is an outsourced CMO and digital marketing firm that helps businesses turn marketing into a measurable growth engine. Strategy is led by senior marketing leadership and executed by a team of experienced specialists in SEO, Google and Meta Ads, content, video, email, and web development. The firm focuses on creating integrated, data-driven campaigns that align with business goals and deliver clear results. Team members collaborate across disciplines to ensure efficiency, consistency, and performance for clients.
Role Description This remote, contract Google Ads Manager role is responsible for planning, executing, and optimizing Google Ads campaigns across Search, Display, Video, and other relevant networks. The Google Ads Manager will conduct keyword research, create and manage ad groups, write and test ad copy, set up conversion tracking, and regularly analyze performance metrics to improve ROI. The role involves developing campaign strategies aligned with client objectives, managing budgets and bids, and preparing clear performance reports and recommendations. Day-to-day work includes collaborating with account managers and other digital marketing specialists to ensure campaigns are integrated with broader marketing efforts and meet client expectations.
Qualifications
* Candidates should possess strong Marketing and Advertising skills, with experience in Google Ads campaign strategy, setup, optimization, and reporting.
* Candidates should possess solid Communication skills, including the ability to explain performance data, present recommendations, and collaborate with clients and internal teams.
* Candidates should possess Sales-oriented skills, such as understanding funnels, lead generation, and conversion-focused campaign design.
* Candidates should possess Project Management skills, including organizing tasks, managing timelines, and coordinating multiple campaigns simultaneously.
* Hands-on experience with Google Ads, Google Analytics, and conversion tracking tools (e.g., Google Tag Manager) is highly beneficial.
* Ability to work independently in a remote environment, prioritize work, and meet deadlines in a fast-paced setting.
* Relevant certifications (e.g., Google Ads certifications) and prior agency experience are preferred.