GOeureka ICO

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GOeureka NEXT-GEN SOLUTION SHAPING THE FUTURE OF ONLINE HOTEL BOOKING

About GOeureka

GOeureka is a travel tech company utilising blockchain technology to build a hotel booking platform. Our mission is to decentralise the hotel booking sector and deliver greater transparency by allowing hotels to directly connect with their customers. As a technology partner to hotels, GO aims to provide a dynamic digital experience to users and eradicate the high commission structures imposed by online travel agents. By reducing the financial commitments of hotels to third-party booking platforms, GO’s vision is to enable hotels to focus more resources on providing better intrinsic value and services to travellers around the globe.

What is an ICO?

An ICO is an initial coin offerring, which allows new projects like ours to fundraise through the sales of crypto tokens (in our case, GO Tokens). Investors send funds through our smart contract and will be awarded GO Tokens accordingly.

What Are GO Tokens?

GO Tokens are ERC20- standard tokens that will be used to facilitate quicker and cheaper transactions on the GOeureka platform.

PROBLEMS WE SOLVE

For Consumers

01. LACK OF TRANSPARENCY LEADING TO HIGHER PRICES

Inequitable commissions to OTAs ultimately decrease hotels' margins and increase consumer prices

02. NEGLECTED HOTEL LOYALTY PROGRAMS

Consumers miss out accruing points and subsequently free hotel rewards

03. SEARCH BIAS

The manufactured bias through modified and reordered search results on OTA's ultimately costs consumers choice and value

For Hotels

01. IMPACT ON HOTEL DIRECT BOOKINGS

Online travel agents dominate the sector, driving up to 70% of all online bookings

02. HIGH COMMISSIONS

OTAs charge hotels 15%–30% commissions, impacting hotel margins

03. LACK OF ACCESS

Increasing dominance of OTA's limits hotel's access to consumers

THE FUTURE OF ONLINE TRAVEL BOOKINGS

Zero Commission Fee

Automated Rebooking Feature

Interoperable Loyalty Points

Fiat & Cryptocurrency Payment Method

Worldwide Coverage At Launch

TOKEN DETAILS

GO Token- The GO Token is a digital token or virtual currency designed to facilitate transactions on the GOeureka platform for the purchase of room nights, hotel services and unlocking a range of other benefits and travel rewards.

Token Type: Utility

Standard: ERC20

Token Ticker: GOT

Tokens for sale: 600 million tokens. All unsold tokens will be burnt.

Token price: $0.10

Bonus Distribution

Private sale - 30%

Pre-ICO Phase 1 - 15%

Pre-ICO Phase 2 - 12.5%

ICO Month 1 - 10%

ICO Month 2 - 5%

Hard Cap: USD$60 million

We Accept: ETH, BTC, USD

Restricted Countries: USA, China

TOKEN DISTRIBUTION

GOeureka Roadmap

Go Token Presale Launch

Presale of GO Tokens

Marketing and connecting with potential partners

Go Token Sale

Launch GO Token sale

Product Launch (Beta)

GO platform launch to accept hotel bookings

Launch digital marketing campaign

Development of loyalty points

Moving Forward

Build key partnerships with hotel groups

Develop loyalty network for interoperable points spending

Develop multi-cryptocurrency payments

Growth and Expansion

Expand loyalty network across other industries

Global market reach

Develop loyalty network on blockchain

Exploration of customer big data

GOEUREKA TEAM AND ADVISORS

MANRAJ RAI/ Chief Executive Officer

A successful entrepreneur responsible for setting up and running a string of corporations in the hospitality and automotive industries. With a passion for blockchain, Manraj Rai has been actively pursuing the development of blockchain for the past two years with aims to revolutionize the travel industry. Realizing the inefficiencies faced by hotels with online travel agencies, Manraj founded GOeureka, with an aim to develop a technology-driven comprehensive and transparent platform to benefit hotels and consumers. As a direct competitor to online travel agencies, GOeureka aspires to disrupt the current online travel booking industry, elevating industry standards.

TEJ BHULLER/ Chief Operations Officer

Tej Bhuller started his career in the hospitality industry close to 30 years ago. He has extensive experience in developing savvy sales and marketing strategies, managing clients and territorial accounts for large companies such as Hwang-DBS, TNT Express, and Thomson Reuters. Over the span of his career, Tej has worked in the hospitality, finance, logistics, and research industries, with his passion for travel and the hotel sector taking him to more than 30 countries.

JUSTIN LIM/ Chief Growth Officer

Justin has more than a decade’s experience in digital advertising and media, with a particular focus on advertising & sponsorship, programmatic and social. His digital media career started in London, UK where he held various operations and commercial positions at PERFORM, on of the UK’s biggest digital success stories. Justin then joined video ad tech company Unruly and was part of an initial 4 man commercial team tasked with building out the company's APAC business. Unruly was later acquired by News Corp in 2015 for $176m. He has worked across a portfolio of blue chip clients which include some of the worlds biggest advertisers and is passionate about using data and advertising technology to help brands better engage with consumers. A travel enthusiast and accidental entrepreneur that is now looking to change the online travel industry for the better and help drive greater value for travellers and travel service providers.

CHAN HUAN GEE/ Chief Visionary Officer (Ex Country Director, Agoda)

Previously the ex-Country Director at Agoda Malaysia and Brunei, Chan Huan Gee was also responsible for overseeing its operations in Jakarta, Indonesia as well as serving as a senior advisor to its Japan office. He managed multiple business units (marketing, operations, and business development) during his time at Agoda and has been in the OTA business for over 20 years. Before Agoda, Chan was spearheading the Asia Web direct business in Malaysia.

KOH SHUK HUAY/ Chief Product Officer

Shuk Huay is the co-founder of Ocean Nexus, a boutique software development firm. She possesses a strong business and leadership record with a deep understanding of the technological landscape in the Asian region. A graduate of International Business and Management from Monash University, Shuk Huay’s journey with Ocean Nexus began with the idea of combining business sense with technology know-how to improve business operations worldwide. Her current role involves design, implementation, and development of the GOeureka platform.

RAY LEE/ Blockchain Developer

Ray Lee is the co-founder of Ocean Nexus, a boutique software development firm. A graduate of Monash University, Ray co-founded Ocean Nexus while earning his degree in Computer Science. He has extensive experience with Python, Django, JS, Angular, and Solidity. As the technology leader of Ocean Nexus, Ray manages complex solution designs including cloud-based applications, blockchain application development, lightning network and smart contracts on the Ethereum blockchain. Ray is coding and developing smart contracts for the GOeureka platform.

LISA YEOH/ Project Manager

As the primary Project Manager of GOeureka, Lisa Yeoh oversees the development of each project from conceptualization to execution ensuring effective development of the project. Her Accounting background and meticulous attention to detail complement her ability to carefully analyze business processes and recommend solutions to businesses. She has spearheaded the implementation of Scrum, an agile framework resulting in increased product development efficiency. Combining a passion for agile processes, problem-solving, and strong business acumen with project management skills, Lisa improves business models to support clients’ digital and business needs.

Advisors

Who’s helping to guide the future of online hotel booking? — Meet the GOeureka Advisory Team

The online travel sector is well-overdue a revolution. With Online Travel Agents (OTAs) charging commission fees as high as 15–30%, pushing up costs for hoteliers and travellers alike, many are now searching for an alternative.

GOeureka is committed to delivering their solution, a commission-free online booking platform that promises affordable, unbiased, and transparent travel for all.

With a strong core team already in place, GOeureka have also assembled a highly skilled and experienced advisory team to help guide and direct them in their mission.

Hospitality

Providing key insight on the hospitality and travel industries, Louise Daley (Deputy CEO, AccorHotels Asia Pacific) and Maria Nakpil (Ex-VP Regional Marketing and eCommerce, Hilton Asia-Pacific) have collectively over 45 years’ experience across the sector.

Responsible for the financial oversight and management of over 830 hotels with a turnover in excess of €4.5b, as well as non-hotel businesses encompassing vacation ownership, lounge management and subscription loyalty, Louise is knowledgeable and experienced across the breadth of the hospitality and tourism sector. She is on the Board for a number of joint venture businesses, including Huazhu Hotels Group, AAK Korea, InterGlobe Hotels in India and Reef Casino in Australia, and is a regular speaker and panellist at industry events, as well as a member of both the Australian and Singaporean Institute of Company Directors.

A proven senior commercial leader, Maria has a stellar track record of building high-performance Asia Pacific teams into a powerful revenue-driving force and a hotbed for innovation. Under her leadership, they have pursued bold initiatives that challenged the norm, and many have evolved into company-wide global solutions. She is experienced in brand management & marketing, public relations and hotel operations, and has worked for a number of other international hotel groups including IHG and Raffles International, before setting up her own consulting firm, Antiope Pte Ltd.

Together, they are intimately familiar with the current state of the online hotel booking sector and will use this knowledge to help guide GOeureka in presenting a next-gen solution that will shape the industry’s future.

Business

Consulting the team on strategy, finance and vision, Rhenu Bhuller (Partner and SVP, Frost & Sullivan) and Subhajit Mandal (Head of Products, Symbo) bring a wealth of experience and expertise to the team.

A part of Frost & Sullivan’s Visionary Innovation group, focusing on disruptive trends and shaping tomorrow’s business environment, Rhenu has more than 15 years of strategy consulting experience. She has worked with companies globally on market growth strategy, industry convergence opportunities, digital transformation and business model innovation, and as a world-traveller has witnessed first-hand the negative impact of high OTA commission fees on both hoteliers and guests alike.

A fintech entrepreneur and keynote speaker at numerous blockchain events, Subhajit holds a CFA charter as well as an MBA from the National University of Singapore. Whilst working at the innovation arm of MetLife, where he is currently building an end-to-end B2C insurance application on the blockchain, he is also an elected board member of the Singapore Fintech Association (SFA).

With their direction and counsel, they will help GOeureka ensure its commercial and financial models are sound, and as a team remain focused and responsive with their strategy and business development.

Technology

Lending their skills in development and technology, Amarpreet Singh (Blockchain Consultant & ICO Advisor), Andras Kristof (CTO, Yojee Limited) and Trond Vidar Bjoroy (Head of Product Development and Implementation, ATPI) provide a strong resource for the development team.

One of the leading advocates and contributing member of the Global Blockchain community, Amarpreet is a Senior Advisor of Global Blockchain Foundation, the Head of Strategy & Business Development of TokenAsia, an ICOBench rated top ‘Expert’ and an Advisory Board Member of many Blockchain projects around the world. A Technology/Digital enthusiast with years of experience in operations, consulting and innovation, he has worked with Tier 1 firms such as Microsoft (APOC Operation Manager), the World Bank (Senior Infrastructure Consultant and Economic Advisor), and Airbus, as well as advising startups and speaking at various technology forums. He holds a B.E. in Computer Science and three Masters degrees from three Universities around the globe, including an MBA from the National University of Singapore.

Chief Technology Officer at Yojee Limited in Singapore, Andras also serves as Technical Advisor at HelloGold Foundation Limited, and previously founded and worked as CEO and Executive Director at Tembusu Systems Pte Ltd. He is the co-author of the “Handbook of Digital Currency” and provides consulting services for governments, international organizations and companies on blockchain topics, including digital currencies, implementation feasibility, and security. With over 20 years’ experience building scalable systems, he has run a number of successful projects including in Indonesia and Vietnam for Yahoo Southeast Asia. In addition to a Masters in Computer Science from the Maharishi University of Management, he is also a Fellow at SIM University.

With over 19 years’ experience in the travel industry, focusing on travel technology, product development, and business process improvement, Trond has extensive experience in translating business needs into technical requirements. A cryptocurrency and blockchain enthusiast, Trond is a contributor at VentureBeat and The Next Web where he specialises in blockchain projects, ICO/TGEs and the crypto space in general. His articles have also been published at sites like CoinDesk, CoinTelegraph, Tnooz, Emerce, The Bridge, CryptoDaily.co.uk as well as featured on LinkedIn Pulse channels.

As a group, their advice and insights will be invaluable in assisting the GOeureka development team to create a booking solution that is technology-driven, dynamic, and innovative.

With an advisory team of such high calibre, each member bringing years of experience in their respective field, GOeureka have given themselves a strong foundation from which to deliver their vision; a revolution in the online hotel booking sector, promising transparency, affordability, and added value for all.