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The improvement in the economy is changing in how present-day organizations maintain their business and deal with their workers. The gig economy model allows workers to take a specific part of a job and this becomes a win-win situation for both the company and the employees. 

The recession period saw giggers crowding the customer service segment of work. The inclusion of a flexible workforce eventually opened up organizations to the idea of being more agile and accommodative. What changed was that about 70% of employers in the developed countries truly believed that giggers increased their profitability and efficiency.

Though there is no accurate estimate of their numbers, it is projected that this ‘flex’ or ‘mobile economy’ will comprise half the workforce by 2020, and as much as 80% by 2030. Gig Economy is figurative of the kind of contract work expanding into every corner of the economy.

A McKinsey study estimates that 20–30% of the workforce in developed countries already engages in some form of independent work. A report by ICRIER states that there are 15 million Indian freelancers that contribute to about 40% of total freelance jobs offered worldwide. Adding to this, India is home to the second-largest market of freelance professionals (about 15 million), standing next only to the US (nearly 53 million). The majority of them are employed full time but also work side-hustles which they earn from. 

The gig model offers organizations with more flexibility, reduced fixed costs, and the ability to adapt to market changes faster. Also, this allows organizations to tap into a fresh talent pool. 

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