Five Tier 2 Backlink Lessons From The Professionals
Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier refers to the hierarchy of links that you create to expand your SEO campaign. Each level gives you an extra layer of protection against Google's penalties.
To be successful you'll have to put in time and effort. time. That's because Google requires weeks to find new backlinks and evaluate their quality on a per-link basis.
First-Tier Links
These links should be of high quality and dofollow links from reputable websites. These links are referred as Tier 1 backlinks, and they are the foundation of your link-building strategy. They give your site enough domain authority for it to rank highly on search engine result pages. If, for instance, your blog post was published on HubSpot and included a tier-one link to SearchEngineLand’s compilation of Link Building Statistics then SearchEngineLand’s web rankings will benefit from the link equity that HubSpot passed on.
The second tier can be more diverse and may include low-quality backlinks like spammy forums posts or low-value bookmarking sites and directories. Tier 2's main goal is to create content of high-quality that links back to your first-tier backlinks. This is because good content will enhance the article in which it resides and won't be able to distinguish itself as something that is added to SEO purposes.
To create an effective tiered link building program, you'll need to put your money in the creation of quality content and using tools such as RankerX or GSA. The time and money spent manually executing a tiered campaign could be worth it if you want to see the improved rankings of a well constructed backlink pyramid.
Second-Tier Links
Tiered link construction is designed to lead users through external pages before reaching your website. In order to achieve this it's crucial to select second-tier backlink sources that are relevant to your industry and site. Contrary to profile profiles and guest blog posts, guest blog posts work well for this purpose because they offer valuable content that users would like to consume.
In general, avoid using tier 2 links on forums or other sites that aren't of high-quality. Instead, look for pages with high-quality content, such as industry news or guest articles. These links appear more natural and have more impact on your search engine rankings. They're also more likely to be identified as having earned link equity by Google which could increase the value of their rank in SERPs.
If you build tier two links with the intent of increasing your SEO rankings It is important to be aware that it is difficult to get these types of high-quality backlinks by hand. It can take months to submit guest posts to top publishers and even more time for them to get published. Additionally, it could take weeks to see results of your efforts when it comes to creating new traffic and online conversions.
Many SEOs use automated tools to build second-tier backlinks. However, this approach could violate Google's Webmaster guidelines and can result in being penalized.
Third-Tier Links
The volume of links at this level is huge and may even be considered spammy. They are shared on social media platforms as well as on websites that allow user-generated content like Quora. They aid in the indexing of tier two links but don't give any link equity to the resource being promoted. Typically, they are nofollow links. In this stage marketers are more focused on quantity than quality. They employ tools to publish numerous hyperlinks in forums, comment sections of articles, blog posts, in directories and other similar locations. This is the place where tiered linking becomes a gray area and violates Google's webmaster guidelines.
Link-building campaigns that are categorized require a lot of time and energy to be successful. It can take a few days or even months for Google to index one backlink, and after that it could take weeks or even months to notice a significant SEO impact. Marketers should be patient and utilize a carefully-planned content strategy.
Additionally marketers should avoid using excessive automation tools for this tier of linking. These tools may violate the rules of search engine optimization and lead to penalties. It is recommended to manually select links and publish them on relevant websites for donors instead of using automated systems like GSA or RankerX. This will stop the search engine from penalizing your promotion by removing links of poor quality.
Fourth-Tier Links
Tiered link building is still a popular technique for increasing higher rankings for websites. Since Google has been making significant efforts to eradicate "black-hat" SEO techniques, tiered link building methods have been slowed down.
They are considered to be gray-hat SEO techniques and are punished for their deliberate use. Tiered links are backlinks that are constructed based on different levels of the link pyramid. tier 1 backlink of these backlinks is to improve the ranking of a promoted site in search engine results. This way, the promoted page will be more prominent than its competitors and get more organic traffic.
The quality of the backlinks in this tier goes the plunge and they are generally nofollow. In addition, this tier can consist of low-quality social media profiles, directories, and article networks. These links can be created by hand or through strategic automation solutions, but they should be diversified in terms of the domains as well as the niches and their relevance.
In addition to their low-quality, nofollow nature these backlinks can also create problems if they're not well-diversified enough. This is because Google has a highly sophisticated group of hound dogs who constantly look out for patterns in backlink profiles and methods. If these patterns are discovered and subsequently uncovered, it could result in a penalty not only for the link-building group, but also for its clients.