Digital Marketing Director

Company: MotaWord

Digital Marketing Director
Location: Remote
MotaWord is looking for an experienced and results-driven Digital Marketing Director to lead our global digital marketing initiatives. In this role, you will be responsible for driving brand awareness, lead generation, customer engagement, and revenue growth through strategic digital marketing programs.
Key Responsibilities
* Collaborate with internal and external teams to manage and optimize MotaWord's multilingual website for SEO performance, user experience, and conversion.
* Develop, manage, and optimize content across digital channels, including LinkedIn, Facebook, X (Twitter), Instagram, YouTube, and other relevant platforms.
* Monitor, analyze, and report on website traffic, campaign performance, ROI, and key marketing KPIs, providing actionable recommendations for continuous improvement.
* Plan email marketing campaigns, including audience segmentation, automation, and performance analysis.
* Work closely with Customer Success and Sales teams to align marketing initiatives with customer needs, improve retention, and identify upsell opportunities.
* Develop and execute integrated digital marketing strategies that support company growth objectives and market expansion.
Qualifications
* Strong knowledge of SEO, content marketing, social media marketing, email marketing, and marketing analytics.
* Experience managing multilingual websites and international marketing campaigns is a strong plus.
* Proven ability to analyze data, measure campaign effectiveness, and drive continuous optimization.
* Familiarity with marketing automation, CRM platforms, Google Analytics, and SEO tools.
* Excellent communication, project management, and cross-functional collaboration skills.
Why Join MotaWord?
* Work with a global team transforming the translation and localization industry.
* Flexible remote work environment.
* Opportunity to make a significant impact on a fast-growing technology company.
* Collaborate with talented professionals across product, sales, customer success, and operations.
If you're passionate about SEO, content strategy, analytics, and scaling marketing programs internationally, we'd love to connect.

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