Designing Gamification Level2 (Intermediate) + Certification
Designing Gamification Level2 (Intermediate) + Certification
Learn how to use game concepts to engage employees and generate consumer loyalty from top expert, Gabe Zichermann.
Understand over 20 game mechanics and when/how to use them
Know the basics of player types and how they can be applied
Architect a reward system with SAPS so that it scales for the long haul
Build apps for virality and engagement
Learn about and apply mastery to your system
Description
Designing Gamification (Expert Level 2) is the only online course accredited by the Engagement Alliance to deliver Engagement Expert Certification. Once finished, you can complete a practicum and request your certification. Then you can display the official graphic on your online profile, resume or website. You must complete Level 1 (Basic) Gamification before completing this course to earn your certification.
In this course, you'll learn the design fundamentals of gamification and engagement - including game mechanics, dynamics, player types and key systems thinking. Whether you're in Marketing, HR, Operations, Product Development or Strategy, you can use the principles of Gamification and Engagement Science to transform your relationships with customers and employees. The course is taught by Gabe Zichermann - the world's foremost expert on gamification and engagement science, author of three books, chair of GSummit and Editor in Chief of GamificationCo.
Complete this course and you'll understand:
The 3 Fs and how they form a design foundation
Player Types: or how to think about your user in new and engaging ways
Mastery, why it matters and how to design for it
Rewards, the SAPS model, and how to scale reward systems for the long haul
How to build Virality and Engagement Loops
Over 20 different game mechanics and dynamics
How best to apply this to your organization, in depth
And as a bonus, you'll hear specially curated experts deliver relevant, supporting lectures from the blockbuster Gamification Co archive.
Who this course is for:
Product Designers
Human Resource Executives
Marketers
Loyalty and CRM Managers
Startup Founders/Product People
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