China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ CEO. A Case Guide for Business ๐Ÿ‘จโ€๐Ÿ’ผ Leaders in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹

China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ CEO. A Case Guide for Business ๐Ÿ‘จโ€๐Ÿ’ผ Leaders in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹

๐Ÿ‘“ Liu Shengjun
China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ CEO. A Case Guide for Business ๐Ÿ‘จโ€๐Ÿ’ผ Leaders in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹

China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ CEO. A Case Guide for Business ๐Ÿ‘จโ€๐Ÿ’ผ Leaders in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹

โœ… CHINA โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ CEO: A Case Guide for Business ๐Ÿ‘จโ€๐Ÿ’ผ Leaders in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ Some Western business ๐Ÿ‘จโ€๐Ÿ’ผ leaders are moving into China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ without any clear knowledge of the many pitfalls they will encounter: the weak rule of law, forceful governmental intervention, a scarcity of managerial talent, the likelihood of counterfeiting, the fast โ˜„๏ธโฑ๏ธ paced business ๐Ÿ‘จโ€๐Ÿ’ผ environment and โž• surprisingly aggressive local competitors. This book ๐Ÿ“š๏ธ uses case studies to both illuminate and โž• examine these key ๐Ÿ”‘ managerial challenges. Each case focuses on a specific topic and โž• is complemented with commentaries from professors ๐Ÿ‘จโ€๐Ÿซ and โž• executives who have extensive front-line experience in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹. The cases are the product of three 3๏ธโƒฃ-year research and โž• are well-tested in MBA and โž• executive courses. The authors philosophy is that readers can ๐Ÿฅซ learn most effectively through the experience of others captured in real cases! The book ๐Ÿ“š๏ธ includes a broad range of companies, such as Emerson, Eli Lily, General Motors ๐Ÿ›ต, Peugeot, Carrefour, Daimler-Chrysler, Picanol. It also includes more personal ๐Ÿ’ป๏ธ experiences concerning the many challenges of expatriate-living in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ , some of whom have started their own businesses ๐Ÿ‘จโ€๐Ÿ’ผ. The book ๐Ÿ“š๏ธ provides concise but ๐Ÿฅ insightful analysis to help readers to get the most from the case studies. As a result, this book ๐Ÿ“š๏ธ will help you โžก๏ธ๐Ÿ‘ค get better ๐Ÿ›Œ prepared to face ๐Ÿ˜€ the varied challenges you โžก๏ธ๐Ÿ‘ค will find ๐Ÿ”Ž in China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹. These cases complement the material presented ๐ŸŽ in a previous work โš™๏ธ, China โ€‹โ€‹โ€‹โ€‹๐Ÿ‡จ๐Ÿ‡ณโ€‹โ€‹โ€‹โ€‹ CEO: Voices of Experience from 2๏ธโƒฃ0๏ธโƒฃ International ๐ŸŒ Business ๐Ÿ‘จโ€๐Ÿ’ผ Leaders, also published by John Wiley & Sons ๐Ÿ”‡.



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