Cannes Lions Day Two: ENT. FOR SPORT Winners Список категорий | Подписаться
THE ENTERTAINMENT LIONS FOR SPORT CELEBRATE CREATIVITY THAT TAPS INTO FAN CULTURE AND LEVERAGES THE POWER OF SPORTS AND ESPORTS IN CONNECTING PEOPLE TO BRANDS.
Louise Johnson, Jury President
CEO, FUSE
1 grand prix / 4 gold /6 silver / 10 bronze
Grand Prix WOMEN'S FOOTBALL
Brand Partnerships, Sponsorships & Collaborations / ORANGE, MARCEL
Gold Lions WE ARE AYENDA
Film Series and Audio / WHATSAPP, CREATIVE X
LAP OF LEGENDS
Broadcast/Live Streaming / AB INBEV - MICHELOB ULTRA, FCB NEW YORK
RUNNER 321
Diversity & Inclusion in Sport / ADIDAS, FCB TORONTO
OLIVEIRA DOS CEN ANOS
Social Behaviour & Cultural Insight / REAL CLUB CELTA, REAL CLUB CELTA
Silver Lions WHAT THE FOOTBALL
Film Series and Audio / NIKE, WIEDEN+KENNEDY
LAP OF LEGENDS
Metaverse, New Realities & Emerging Tech / AB INBEV - MICHELOB ULTRA, FCB NEW YORK
AUDIENCE DELIVERY
Fan Engagement/Distribution Strategy / IFOOD, DM9
THE EVERYDAY TACTICIAN
Fan Engagement/Distribution Strategy / XBOX, McCANN
ALWAYS OPEN
PARTNERSHIPS / DENTSU CREATIVE, NEW YORK / 7-ELEVEN
AT&T 5G HELMET
Innovation in Sport / AT&T, TRANSLATION
Bronze Lions 'TIL IT'S DONE
Brand Storytelling / FOOTBALL AUSTRALIA, OGILVY AUSTRALIA
WE ARE AYENDA
Brand Storytelling / WHATSAPP, CREATIVE X
LA ARGENTINA HOTEL
Brand Storytelling / TYC SPORTS, MERCADO McCANN
LAY'S CHIP CAM
Sports Live Experience / PEPSICO PURCHASE, SLAP GLOBAL
THE SWEAT SIDE OF SPONSORSHIP
Sports Live Experience / GATORADE, ISLA REPUBLICA
TURF FINDER
SPORT-LED BRAND EXPERIENCE / LEO BURNETT, MUMBAI
COORS LIGHTS OUT
Fan Engagement/Distribution Strategy / COORS BREWING COMPANY, RETHINK
IMAGINARY SQUADS
Brand Partnerships, Sponsorships & Collaborations / ITAÚ UNIBANCO, GALERIA
RUNNER 321
Brand Partnerships, Sponsorships & Collaborations / ADIDAS, FCB TORONTO
THE TABLE READ
Use of Humour / NFL, 72ANDSUNNY
