Cannes Lions Day One: Audio&Radio Winners Список категорий | Подписаться
THE AUDIO & RADIO LIONS CELEBRATE CREATIVITY THAT IS WIRED FOR SOUND; WORK THAT COMMUNICATES A BRAND MESSAGE THROUGH AUDIO EXCELLENCE, SONIC INNOVATION OR SUPERIOR AURAL STORYTELLING ACROSS THE AIRWAVES AND DIGITAL STREAMS.
Simon Vicars, Jury President
Chief Creative Officer, COLENSO BBDO
Grand-Prix THE MISHEARD VERSION
SPECSAVERS, GOLIN
Gold UNINTERRUPTAD
BUDWEISER, AFRICA CREATIVE DDB
BREATHE THROUGH IT
HALLS, DAVID
OTTER – SERVICEPLAN, MUNICH / SANDOZ DEUTSCHLAND / HEXAL
Silver Lions UNINTERRUPTAD
Use of Audio & Radio as a Medium / BUDWEISER, AFRICA CREATIVE DDB
SOUND SCALES
Use of Audio & Radio Technology / BAILEYS, VML
PUB MUSEUMS
Single-Market Campaign / HEINEKEN, LEPUB
THE SOUND STUDIO
Social Behaviour & Cultural Insight / THE GENERAL INSURANCE, ENERGY BBDO
SORRY FOR SLURPING
Consumer Goods / POT NOODLE / UNILEVER , adam&eveDDB
THE MISHEARD VERSION
Healthcare / SPECSAVERS, GOLIN
Bronze Lions TAIL ORCHESTRA
Branded Content/Podcasts / PEDIGREE, BBDO NEW YORK
MAGNETIC STORIES
Audio-Led Creativity / SIEMENS HEALTHINEERS, AREA 23, AN IPG HEALTH NETWORK COMPANY
DEW BATTLE
Sound Design / MOUNTAIN DEW, BBDO GUERRERO
NO SMILES
Social Behaviour & Cultural Insight / MCDONALD'S, TBWA\HAKUHODO
HEINZ KETCHUP INSURANCE
Social Behaviour & Cultural Insight / HEINZ, FP7 McCANN
ROCK DNA
Social Behaviour & Cultural Insight / BILLBOARD, ALMAPBBDO
BREATHE THROUGH IT
Use of Humour / HALLS, DAVID
TOUCH
Corporate Purpose & Social Responsibility / MASTERCARD, HOWATSON+COMPANY
THE UNIVERSAL LANGUAGE OF COCA-COLA
Market Disruption / COCA-COLA, GUT
THE ICONIC PLAYLIST
Automotive / MERCEDES BENZ, TBWA\PARIS
THE SOUND STUDIO
Consumer Services/Business to Business / THE GENERAL INSURANCE, ENERGY BBDO
WEDDING
Not-for-Profit / Charity / Government / WORLD VISION FRANCE, STEVE