Cannes Lions Day 4: CREATIVE COMMERCE Winners Список категорий | Подписаться
THE CREATIVE COMMERCE LIONS CELEBRATE THE INNOVATIVE AND CREATIVE APPROACH TO ONLINE AND OFFLINE COMMERCE, PAYMENT SOLUTIONS AND TRANSACTIONAL JOURNEYS.
Amy Lanzi, Jury President
CEO, Digitas NA, DIGITAS
grand prix / 4 gold / 5 silver / 9 bronze
Grand Prix RENAULT - CARS TO WORK – PUBLICIS CONSEIL, PARIS / RENAULT
Gold OREO CALLS – VML, NEW YORK / OREO
AUDIENCE DELIVERY – DM9, SAO PAULO / IFOOD
SAMSUNG THROWBACK DEALS – MRM , SÃO PAULO / SAMSUNG
SHT – EDELMAN, TORONTO / IKEA
Silver Lions HANDSHAKE HUNT
Travel, Leisure, Retail, Restaurants & Fast Food Chains / MERCADO LIBRE, GUT
SOUND SCALES
Mobile-Led Commerce / BAILEYS, VML
SUNSET O' CLOCK
Innovative use of Media / CORONA, DAVID
INSTALL OUR LOGO
Customer Acquisition & Retention / ADT SECURITY, LEO BURNETT
THE E-COMMERCE OF TRUST
Payment Solutions / GAHR WECAPITAL, DDB MEXICO
Bronze Lions SAMSUNG THE ART OF HACK
Consumer Goods / SAMSUNG, CHEIL WORLDWIDE
HEINZ KETCHUP & SEEMINGLY RANCH
Consumer Goods / HEINZ KETCHUP, RETHINK
OREO MENU
Consumer Goods / OREO, VML
0.0 PROHIBITION SHELF
In-Store Experiences / HEINEKEN, PUBLICIS
AFTER-DINNER DINNER
Customer Acquisition & Retention / MCDONALD'S, FP7 McCANN
YOUR 2ND FAVOURITE BEER
Brand Strategy / MATILDA BAY, HOWATSON+COMPANY
USED BARBIE DREAM CARS
Challenger Brand / CARBRAVO, MRM
SELFLESS SHELVES
Corporate Purpose & Social Responsibility / ARLA, FP7 McCANN
BLACK-OWNED FRIDAY 2023
Corporate Purpose & Social Responsibility / GOOGLE, GOOGLE