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Buy coke Ibiza

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Is Ibiza the Disneyland of Drugs?

Buy coke Ibiza

A woman in her 20s collapses on the floor, and in that moment the spell of the club is broken. She looks terrible. Her eyes have rolled back, and her mouth hangs limply open. Those in the vicinity look shocked as two, visibly shaken male friends grasp her under the shoulders and drag her limp body off the dance floor. As she disappears into the crowd, the group around me shake off their concern, turn to face the DJ and start dancing again. Out of sight and out of mind, the bubble is restored. In Ibiza — the gloriously hedonistic jewel of the Balearic archipelago — the usual parameters and mundane restrictions of normal life disappear as the plane touches down on the asphalt. So, in quieter moments of poolside reflection, I began to dwell on two questions. Firstly, what marketing techniques are used by Disneyland — the ultimate theme park — to subconsciously coerce guests into over-spending? And secondly, if Ibiza feels like a theme park, is it possible these same marketing techniques drive the near-industrial levels of illegal drug use that I was witnessing? Such Disneyized settings engage three highly successful marketing strategies — theming ; hybrid-consumption ; and performative labour — to encourage guests to spend money on memorable, wraparound experiences. Theming has become such an embedded part of our consumer experience that we hardly notice it. As guests pass through the gates of the Magic Kingdom, they are plunged into strongly themed spaces such as Adventureland and Tomorrowland. These are defined by carefully choreographed thematic costumes, buildings, food, music, rides, and gifts. As for Ibiza, the island is themed around drug and alcohol-fuelled hedonism, escape, dance, and wild excess. Ibiza is all about the drugs. Drugs and raving. Some places are about pulling women. George, tourist. The lads asked me about it back home, and I tell them the truth, you come to Ibiza for the music and the drugs. Ben, tourist. Hybrid Consumption , the second marketing technique, describes how Disney Parks weave together multiple, disparate forms of consumer goods into one space, blurring any distinction between them. Wander around any contemporary theme park and feel the cash run through your fingers as you buy snacks, lunches, photographs, and tacky merchandise you would never buy elsewhere. In Ibiza, this Disneyized strategy means that the line between alcohol and drugs like ecstasy and ketamine is blurred to the point of collapse. Sights of hyper-intoxication, like below, are just part of the everyday rhythm. Over here, the first night, I think I had four. Jed, tourist. He took three pills yesterday afternoon, just sat by the pool. Rob, tourist. This Performative Labour is now a major feature of the consumer world. In Ibiza, British seasonal workers — bartenders, dancers, and ticket sellers — were active performing members of the Ibiza scene, placing them centre-stage of the drug market. Consequently, many of the workers I got to know used very high levels of ecstasy, ketamine, and cocaine over entire summer seasons. All of us! In contrast to their tourist counterparts, these young seasonal workers were also pivotal members of the drug market, with many selling ecstasy, MDMA, ketamine, and cocaine to tourists to supplement meagre wages in the legal economy. This widespread ambivalence to drug dealing is exemplified by Nick, a happy-go-lucky year-old from London, in his third season on the island. Late afternoon and I meet Nick for a drink before he starts work. Before we find a bar, he says he needs to meet a British tourist to sell some pills. Although carrying this quantity could land Nick in a Spanish prison for 4 years, he seems relaxed and in good humour. As we talk, he sees his man, a British lad in his early 20s, and shakes him by the hand. After a brief conversation, Nick passes him the paper cup and then the cigarette packet, and we say goodbye. When we cross the threshold of these upside-down worlds, the usual parameters of life are stripped away. And for many young people, atypical illicit drug use is an integral, or even central, part of this experience. This research breaks open the experience of the ultimate party zone, Ibiza, through the eyes of those involved and shows how atypical patterns of drug use and dealing are wrapped up in a complex interplay between agency, pleasure, risk, and situated meaning. While researchers have often overlooked the relationship between drugs and social context, this research demonstrates that the backdrop to drug use is crucial to the experience. You can buy it on Routledge. Is Ibiza the Disneyland of Drugs? Tim Turner. Theming Theming has become such an embedded part of our consumer experience that we hardly notice it. George, tourist The lads asked me about it back home, and I tell them the truth, you come to Ibiza for the music and the drugs. Ben, tourist Hybrid consumption Hybrid Consumption , the second marketing technique, describes how Disney Parks weave together multiple, disparate forms of consumer goods into one space, blurring any distinction between them. Tags: disney , ibiza , spain. Share this : Facebook. Related content. Drug Policy Personal Stories. AI-assisted art has been taking the world by storm, providing a new world-building method that leverages the width of the…. Drug Harm Reduction Drug Policy. Newly published data reveals that the rate of drug-related deaths in England and Wales has, once again, reached a new….

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